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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 642 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.🔒 What should NEVER go in a stall post? (a) the stall name (b) what you sell (c) the price (d) your home address
  2. 2.📣 Which kind of marketing is this: a short video post? (a) social media (b) a poster (c) word of mouth
  3. 3.Which of these is social media? (a) a teacher recommends it (b) a chart by the gate (c) chat at the bus stop (d) a short video post
  4. 4.📣 Which kind of marketing is this: chat at the bus stop? (a) word of mouth (b) a poster (c) social media
  5. 5.True or false: “a flyer in the lift” is a poster. (a) True (b) False
  6. 6.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a teacher recommends it (c) an online photo update (d) chat at the bus stop
  7. 7.🔍 Which is the odd one out? (a) a sign at the stall (b) chat at the bus stop (c) a flyer in the lift (d) a notice-board sheet
  8. 8.📣 Which kind of marketing is this: a parent’s status post? (a) word of mouth (b) a poster (c) social media
  9. 9.🔍 Which is the odd one out? (a) a flyer in the lift (b) a teacher recommends it (c) a chart by the gate (d) a notice-board sheet
  10. 10.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) honest and clear (b) misleading
  11. 11.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) misleading (b) honest and clear
  12. 12.📣 Which kind of marketing is this: a chart by the gate? (a) social media (b) word of mouth (c) a poster
  13. 13.True or false: “an online photo update” is word of mouth. (a) False (b) True
  14. 14.True or false: “a chart by the gate” is word of mouth. (a) False (b) True
  15. 15.📣 Which kind of marketing is this: a post on a family page? (a) a poster (b) social media (c) word of mouth
  16. 16.Which of these is word of mouth? (a) a post on a family page (b) a friend tells a friend (c) a short video post (d) an online photo update
  17. 17.True or false: “Best lemonade in the whole world!!!” is misleading. (a) False (b) True
  18. 18.Which of these is a poster? (a) a parent’s status post (b) a short video post (c) a friend tells a friend (d) a chart by the gate
  19. 19.📣 Which kind of marketing is this: a teacher recommends it? (a) a poster (b) word of mouth (c) social media
  20. 20.🗣️ The cheapest marketing is often… (a) huge billboards (b) happy customers (c) shouting (d) TV adverts
  21. 21.✅ A good marketing message is… (a) loud and false (b) honest and clear (c) very long (d) secret
  22. 22.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a teacher recommends it (c) a chart by the gate (d) a friend tells a friend
  23. 23.📣 Which kind of marketing is this: a notice-board sheet? (a) social media (b) a poster (c) word of mouth
  24. 24.📣 Which kind of marketing is this: a sign at the stall? (a) social media (b) word of mouth (c) a poster
  25. 25.True or false: “a short video post” is social media. (a) False (b) True
  26. 26.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) misleading (b) honest and clear
  27. 27.True or false: “Best lemonade in the whole world!!!” is honest and clear. (a) False (b) True
  28. 28.True or false: “a friend tells a friend” is a poster. (a) False (b) True
  29. 29.True or false: “Price: ask me, it depends on you 😉” is misleading. (a) True (b) False
  30. 30.📣 Is this stall message honest and clear, or misleading? “Bookmarks ₹15, made from old calendars” (a) misleading (b) honest and clear
  31. 31.📣 Is this stall message honest and clear, or misleading? “Handmade cards, ₹30 each, made by Class 7” (a) honest and clear (b) misleading
  32. 32.🪧 What must a good poster say? (a) nothing clear (b) only the logo (c) a secret code (d) what, price, where, when
  33. 33.📣 Is this stall message honest and clear, or misleading? “Best lemonade in the whole world!!!” (a) misleading (b) honest and clear
  34. 34.Which of these is word of mouth? (a) chat at the bus stop (b) an online photo update (c) a notice-board sheet (d) a parent’s status post
  35. 35.Which of these is social media? (a) a friend tells a friend (b) a flyer in the lift (c) an online photo update (d) chat at the bus stop
  36. 36.True or false: “Only 1 left!” (there are 50) is honest and clear. (a) False (b) True
  37. 37.True or false: “chat at the bus stop” is social media. (a) True (b) False
  38. 38.True or false: “a post on a family page” is word of mouth. (a) False (b) True
  39. 39.True or false: “a sign at the stall” is social media. (a) False (b) True
  40. 40.True or false: “a buyer tells her cousin” is social media. (a) False (b) True

Answer key

  1. your home address
  2. social media
  3. a short video post
  4. word of mouth
  5. True
  6. an online photo update
  7. chat at the bus stop
  8. social media
  9. a teacher recommends it
  10. honest and clear
  11. misleading
  12. a poster
  13. False
  14. False
  15. social media
  16. a friend tells a friend
  17. True
  18. a chart by the gate
  19. word of mouth
  20. happy customers
  21. honest and clear
  22. a chart by the gate
  23. a poster
  24. a poster
  25. True
  26. misleading
  27. False
  28. False
  29. True
  30. honest and clear
  31. honest and clear
  32. what, price, where, when
  33. misleading
  34. chat at the bus stop
  35. an online photo update
  36. False
  37. False
  38. False
  39. False
  40. False

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