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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 694 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Only 1 left!” (there are 50) is honest and clear. (a) False (b) True
  2. 2.True or false: “a chart by the gate” is a poster. (a) True (b) False
  3. 3.Which of these is social media? (a) an online photo update (b) a friend tells a friend (c) a teacher recommends it (d) a notice-board sheet
  4. 4.True or false: “a teacher recommends it” is word of mouth. (a) True (b) False
  5. 5.True or false: “Doctors say our chai makes you taller” is honest and clear. (a) False (b) True
  6. 6.True or false: “a sign at the stall” is social media. (a) True (b) False
  7. 7.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) misleading (b) honest and clear
  8. 8.📣 Which kind of marketing is this: a teacher recommends it? (a) a poster (b) social media (c) word of mouth
  9. 9.Which of these is a poster? (a) chat at the bus stop (b) a sign at the stall (c) an online photo update (d) a parent’s status post
  10. 10.True or false: “chat at the bus stop” is a poster. (a) False (b) True
  11. 11.🪧 What must a good poster say? (a) what, price, where, when (b) only the logo (c) a secret code (d) nothing clear
  12. 12.✅ A good marketing message is… (a) very long (b) secret (c) loud and false (d) honest and clear
  13. 13.📣 Which kind of marketing is this: a notice-board sheet? (a) social media (b) a poster (c) word of mouth
  14. 14.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) misleading (b) honest and clear
  15. 15.📣 Which kind of marketing is this: chat at the bus stop? (a) a poster (b) word of mouth (c) social media
  16. 16.🔍 Which is the odd one out? (a) a short video post (b) chat at the bus stop (c) a friend tells a friend (d) a teacher recommends it
  17. 17.🗣️ The cheapest marketing is often… (a) shouting (b) TV adverts (c) huge billboards (d) happy customers
  18. 18.True or false: “an online photo update” is word of mouth. (a) False (b) True
  19. 19.True or false: “an online photo update” is a poster. (a) True (b) False
  20. 20.True or false: “a parent’s status post” is social media. (a) False (b) True
  21. 21.True or false: “an online photo update” is social media. (a) False (b) True
  22. 22.📣 Which kind of marketing is this: a chart by the gate? (a) word of mouth (b) social media (c) a poster
  23. 23.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) misleading (b) honest and clear
  24. 24.📣 Is this stall message honest and clear, or misleading? “Free cards!*” (*not free) (a) misleading (b) honest and clear
  25. 25.📣 Is this stall message honest and clear, or misleading? “Bookmarks ₹15, made from old calendars” (a) honest and clear (b) misleading
  26. 26.True or false: “a friend tells a friend” is a poster. (a) True (b) False
  27. 27.True or false: “chat at the bus stop” is social media. (a) True (b) False
  28. 28.True or false: “Plant saplings ₹25 — water twice a week” is misleading. (a) False (b) True
  29. 29.Which of these is word of mouth? (a) a notice-board sheet (b) an online photo update (c) a post on a family page (d) chat at the bus stop
  30. 30.True or false: “a short video post” is word of mouth. (a) False (b) True
  31. 31.Which of these is a poster? (a) a short video post (b) a buyer tells her cousin (c) a friend tells a friend (d) a flyer in the lift
  32. 32.🔍 Which is the odd one out? (a) a friend tells a friend (b) a teacher recommends it (c) a buyer tells her cousin (d) a parent’s status post
  33. 33.🔍 Which is the odd one out? (a) a friend tells a friend (b) a flyer in the lift (c) a notice-board sheet (d) a sign at the stall
  34. 34.📱 A 12-year-old wants to post about the stall online. What first? (a) share home address (b) ask a parent (c) post right away (d) ask a stranger
  35. 35.True or false: “a friend tells a friend” is social media. (a) True (b) False
  36. 36.True or false: “Plant saplings ₹25 — water twice a week” is honest and clear. (a) True (b) False
  37. 37.True or false: “Price: ask me, it depends on you 😉” is honest and clear. (a) False (b) True
  38. 38.True or false: “chat at the bus stop” is word of mouth. (a) False (b) True
  39. 39.📣 Which kind of marketing is this: a friend tells a friend? (a) social media (b) a poster (c) word of mouth
  40. 40.True or false: “a notice-board sheet” is a poster. (a) True (b) False

Answer key

  1. False
  2. True
  3. an online photo update
  4. True
  5. False
  6. False
  7. honest and clear
  8. word of mouth
  9. a sign at the stall
  10. False
  11. what, price, where, when
  12. honest and clear
  13. a poster
  14. misleading
  15. word of mouth
  16. a short video post
  17. happy customers
  18. False
  19. False
  20. True
  21. True
  22. a poster
  23. misleading
  24. misleading
  25. honest and clear
  26. False
  27. False
  28. False
  29. chat at the bus stop
  30. False
  31. a flyer in the lift
  32. a parent’s status post
  33. a friend tells a friend
  34. ask a parent
  35. False
  36. True
  37. False
  38. True
  39. word of mouth
  40. True

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