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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 797 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is honest and clear. (a) True (b) False
  2. 2.🔍 Which is the odd one out? (a) a short video post (b) a sign at the stall (c) an online photo update (d) a post on a family page
  3. 3.📣 Is this stall message honest and clear, or misleading? “Price: ask me, it depends on you 😉” (a) misleading (b) honest and clear
  4. 4.True or false: “Only 1 left!” (there are 50) is misleading. (a) True (b) False
  5. 5.📣 Which kind of marketing is this: chat at the bus stop? (a) a poster (b) social media (c) word of mouth
  6. 6.True or false: “Best lemonade in the whole world!!!” is honest and clear. (a) False (b) True
  7. 7.True or false: “Price: ask me, it depends on you 😉” is honest and clear. (a) False (b) True
  8. 8.Which of these is a poster? (a) a buyer tells her cousin (b) a short video post (c) a sign at the stall (d) chat at the bus stop
  9. 9.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) misleading (b) honest and clear
  10. 10.True or false: “a notice-board sheet” is a poster. (a) True (b) False
  11. 11.📣 Which kind of marketing is this: a buyer tells her cousin? (a) social media (b) a poster (c) word of mouth
  12. 12.🔍 Which is the odd one out? (a) a short video post (b) an online photo update (c) a parent’s status post (d) chat at the bus stop
  13. 13.📣 Which kind of marketing is this: a post on a family page? (a) word of mouth (b) social media (c) a poster
  14. 14.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is misleading. (a) False (b) True
  15. 15.🔍 Which is the odd one out? (a) a chart by the gate (b) a short video post (c) a notice-board sheet (d) a flyer in the lift
  16. 16.True or false: “Best lemonade in the whole world!!!” is misleading. (a) False (b) True
  17. 17.True or false: “Bookmarks ₹15, made from old calendars” is misleading. (a) True (b) False
  18. 18.📣 Which kind of marketing is this: a teacher recommends it? (a) social media (b) word of mouth (c) a poster
  19. 19.🗣️ The cheapest marketing is often… (a) happy customers (b) shouting (c) TV adverts (d) huge billboards
  20. 20.📣 Which kind of marketing is this: a short video post? (a) word of mouth (b) a poster (c) social media
  21. 21.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) honest and clear (b) misleading
  22. 22.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) honest and clear (b) misleading
  23. 23.True or false: “a friend tells a friend” is social media. (a) True (b) False
  24. 24.True or false: “Cures colds in one sip!” is misleading. (a) True (b) False
  25. 25.True or false: “Free cards!*” (*not free) is misleading. (a) True (b) False
  26. 26.📣 Which kind of marketing is this: a parent’s status post? (a) word of mouth (b) social media (c) a poster
  27. 27.📣 Which kind of marketing is this: an online photo update? (a) social media (b) word of mouth (c) a poster
  28. 28.Which of these is word of mouth? (a) a short video post (b) a parent’s status post (c) chat at the bus stop (d) a flyer in the lift
  29. 29.True or false: “a teacher recommends it” is a poster. (a) False (b) True
  30. 30.True or false: “Doctors say our chai makes you taller” is misleading. (a) True (b) False
  31. 31.Which of these is a poster? (a) a post on a family page (b) a notice-board sheet (c) a friend tells a friend (d) a buyer tells her cousin
  32. 32.True or false: “Price: ask me, it depends on you 😉” is misleading. (a) True (b) False
  33. 33.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) honest and clear (b) misleading
  34. 34.✅ A good marketing message is… (a) secret (b) loud and false (c) very long (d) honest and clear
  35. 35.📣 Is this stall message honest and clear, or misleading? “Best lemonade in the whole world!!!” (a) misleading (b) honest and clear
  36. 36.📣 Is this stall message honest and clear, or misleading? “Bookmarks ₹15, made from old calendars” (a) honest and clear (b) misleading
  37. 37.🔍 Which is the odd one out? (a) a chart by the gate (b) a notice-board sheet (c) a flyer in the lift (d) a buyer tells her cousin
  38. 38.True or false: “a sign at the stall” is word of mouth. (a) True (b) False
  39. 39.True or false: “an online photo update” is word of mouth. (a) True (b) False
  40. 40.📣 Which kind of marketing is this: a chart by the gate? (a) word of mouth (b) social media (c) a poster

Answer key

  1. True
  2. a sign at the stall
  3. misleading
  4. True
  5. word of mouth
  6. False
  7. False
  8. a sign at the stall
  9. honest and clear
  10. True
  11. word of mouth
  12. chat at the bus stop
  13. social media
  14. False
  15. a short video post
  16. True
  17. False
  18. word of mouth
  19. happy customers
  20. social media
  21. misleading
  22. misleading
  23. False
  24. True
  25. True
  26. social media
  27. social media
  28. chat at the bus stop
  29. False
  30. True
  31. a notice-board sheet
  32. True
  33. misleading
  34. honest and clear
  35. misleading
  36. honest and clear
  37. a buyer tells her cousin
  38. False
  39. False
  40. a poster

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