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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 889 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.Which of these is social media? (a) a flyer in the lift (b) chat at the bus stop (c) a teacher recommends it (d) a post on a family page
  2. 2.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a teacher recommends it (c) a parent’s status post (d) a friend tells a friend
  3. 3.True or false: “Only 1 left!” (there are 50) is misleading. (a) False (b) True
  4. 4.📣 Is this stall message honest and clear, or misleading? “Best lemonade in the whole world!!!” (a) misleading (b) honest and clear
  5. 5.True or false: “a notice-board sheet” is word of mouth. (a) False (b) True
  6. 6.True or false: “a parent’s status post” is a poster. (a) False (b) True
  7. 7.🔍 Which is the odd one out? (a) a parent’s status post (b) an online photo update (c) a post on a family page (d) a friend tells a friend
  8. 8.Which of these is word of mouth? (a) a flyer in the lift (b) chat at the bus stop (c) a chart by the gate (d) a short video post
  9. 9.🪧 What must a good poster say? (a) a secret code (b) what, price, where, when (c) nothing clear (d) only the logo
  10. 10.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) misleading (b) honest and clear
  11. 11.True or false: “a flyer in the lift” is a poster. (a) False (b) True
  12. 12.Which of these is word of mouth? (a) a friend tells a friend (b) a chart by the gate (c) a parent’s status post (d) an online photo update
  13. 13.🔍 Which is the odd one out? (a) a teacher recommends it (b) a buyer tells her cousin (c) a friend tells a friend (d) an online photo update
  14. 14.True or false: “a chart by the gate” is word of mouth. (a) True (b) False
  15. 15.True or false: “a buyer tells her cousin” is a poster. (a) True (b) False
  16. 16.📣 Is this stall message honest and clear, or misleading? “Handmade cards, ₹30 each, made by Class 7” (a) misleading (b) honest and clear
  17. 17.📣 Which kind of marketing is this: a sign at the stall? (a) a poster (b) social media (c) word of mouth
  18. 18.True or false: “Free cards!*” (*not free) is misleading. (a) False (b) True
  19. 19.True or false: “a sign at the stall” is a poster. (a) False (b) True
  20. 20.📣 Which kind of marketing is this: an online photo update? (a) word of mouth (b) a poster (c) social media
  21. 21.🔍 Which is the odd one out? (a) an online photo update (b) a parent’s status post (c) a short video post (d) a notice-board sheet
  22. 22.Which of these is a poster? (a) a post on a family page (b) chat at the bus stop (c) a flyer in the lift (d) a friend tells a friend
  23. 23.📣 Which kind of marketing is this: a flyer in the lift? (a) social media (b) a poster (c) word of mouth
  24. 24.True or false: “Cures colds in one sip!” is misleading. (a) True (b) False
  25. 25.True or false: “Handmade cards, ₹30 each, made by Class 7” is honest and clear. (a) True (b) False
  26. 26.📣 Is this stall message honest and clear, or misleading? “Free cards!*” (*not free) (a) misleading (b) honest and clear
  27. 27.True or false: “Cures colds in one sip!” is honest and clear. (a) False (b) True
  28. 28.True or false: “chat at the bus stop” is word of mouth. (a) False (b) True
  29. 29.🔍 Which is the odd one out? (a) a parent’s status post (b) a post on a family page (c) an online photo update (d) a sign at the stall
  30. 30.True or false: “a notice-board sheet” is a poster. (a) False (b) True
  31. 31.Which of these is a poster? (a) a teacher recommends it (b) an online photo update (c) a chart by the gate (d) a buyer tells her cousin
  32. 32.📣 Is this stall message honest and clear, or misleading? “Bookmarks ₹15, made from old calendars” (a) honest and clear (b) misleading
  33. 33.📣 Which kind of marketing is this: a buyer tells her cousin? (a) a poster (b) word of mouth (c) social media
  34. 34.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a friend tells a friend (c) a teacher recommends it (d) a short video post
  35. 35.✅ A good marketing message is… (a) loud and false (b) very long (c) honest and clear (d) secret
  36. 36.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) honest and clear (b) misleading
  37. 37.🗣️ The cheapest marketing is often… (a) huge billboards (b) happy customers (c) TV adverts (d) shouting
  38. 38.📣 Is this stall message honest and clear, or misleading? “Plant saplings ₹25 — water twice a week” (a) honest and clear (b) misleading
  39. 39.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is honest and clear. (a) False (b) True
  40. 40.🔍 Which is the odd one out? (a) a parent’s status post (b) a short video post (c) chat at the bus stop (d) an online photo update

Answer key

  1. a post on a family page
  2. a parent’s status post
  3. True
  4. misleading
  5. False
  6. False
  7. a friend tells a friend
  8. chat at the bus stop
  9. what, price, where, when
  10. misleading
  11. True
  12. a friend tells a friend
  13. an online photo update
  14. False
  15. False
  16. honest and clear
  17. a poster
  18. True
  19. True
  20. social media
  21. a notice-board sheet
  22. a flyer in the lift
  23. a poster
  24. True
  25. True
  26. misleading
  27. False
  28. True
  29. a sign at the stall
  30. True
  31. a chart by the gate
  32. honest and clear
  33. word of mouth
  34. a short video post
  35. honest and clear
  36. misleading
  37. happy customers
  38. honest and clear
  39. True
  40. chat at the bus stop

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