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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 920 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “a parent’s status post” is word of mouth. (a) True (b) False
  2. 2.True or false: “a sign at the stall” is social media. (a) False (b) True
  3. 3.Which of these is a poster? (a) a parent’s status post (b) a short video post (c) a sign at the stall (d) chat at the bus stop
  4. 4.📣 Which kind of marketing is this: chat at the bus stop? (a) social media (b) word of mouth (c) a poster
  5. 5.Which of these is word of mouth? (a) an online photo update (b) a friend tells a friend (c) a flyer in the lift (d) a short video post
  6. 6.🪧 What must a good poster say? (a) a secret code (b) only the logo (c) nothing clear (d) what, price, where, when
  7. 7.🔒 What should NEVER go in a stall post? (a) your home address (b) the stall name (c) what you sell (d) the price
  8. 8.🔍 Which is the odd one out? (a) a teacher recommends it (b) a parent’s status post (c) chat at the bus stop (d) a buyer tells her cousin
  9. 9.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) misleading (b) honest and clear
  10. 10.🔍 Which is the odd one out? (a) a friend tells a friend (b) a flyer in the lift (c) a chart by the gate (d) a notice-board sheet
  11. 11.Which of these is a poster? (a) a chart by the gate (b) an online photo update (c) a friend tells a friend (d) a teacher recommends it
  12. 12.Which of these is a poster? (a) chat at the bus stop (b) a post on a family page (c) a friend tells a friend (d) a flyer in the lift
  13. 13.📣 Which kind of marketing is this: a friend tells a friend? (a) a poster (b) social media (c) word of mouth
  14. 14.True or false: “Cures colds in one sip!” is honest and clear. (a) True (b) False
  15. 15.🔍 Which is the odd one out? (a) a teacher recommends it (b) a notice-board sheet (c) a sign at the stall (d) a chart by the gate
  16. 16.📣 Is this stall message honest and clear, or misleading? “Plant saplings ₹25 — water twice a week” (a) honest and clear (b) misleading
  17. 17.📣 Which kind of marketing is this: a flyer in the lift? (a) word of mouth (b) a poster (c) social media
  18. 18.True or false: “Best lemonade in the whole world!!!” is misleading. (a) True (b) False
  19. 19.🔍 Which is the odd one out? (a) an online photo update (b) a buyer tells her cousin (c) a post on a family page (d) a short video post
  20. 20.True or false: “Bookmarks ₹15, made from old calendars” is misleading. (a) True (b) False
  21. 21.📣 Which kind of marketing is this: a short video post? (a) social media (b) a poster (c) word of mouth
  22. 22.True or false: “a short video post” is social media. (a) False (b) True
  23. 23.True or false: “a teacher recommends it” is social media. (a) False (b) True
  24. 24.📣 Is this stall message honest and clear, or misleading? “Price: ask me, it depends on you 😉” (a) misleading (b) honest and clear
  25. 25.True or false: “a chart by the gate” is word of mouth. (a) False (b) True
  26. 26.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is misleading. (a) False (b) True
  27. 27.📣 Is this stall message honest and clear, or misleading? “Free cards!*” (*not free) (a) honest and clear (b) misleading
  28. 28.True or false: “Plant saplings ₹25 — water twice a week” is honest and clear. (a) False (b) True
  29. 29.🗣️ The cheapest marketing is often… (a) huge billboards (b) happy customers (c) TV adverts (d) shouting
  30. 30.True or false: “Free cards!*” (*not free) is honest and clear. (a) True (b) False
  31. 31.True or false: “chat at the bus stop” is a poster. (a) False (b) True
  32. 32.📣 Which kind of marketing is this: a chart by the gate? (a) a poster (b) social media (c) word of mouth
  33. 33.True or false: “a buyer tells her cousin” is a poster. (a) False (b) True
  34. 34.True or false: “Chai ₹10 · Saturday 9–12 · Gate 2” is misleading. (a) True (b) False
  35. 35.📣 Which kind of marketing is this: a teacher recommends it? (a) a poster (b) social media (c) word of mouth
  36. 36.✅ A good marketing message is… (a) honest and clear (b) loud and false (c) very long (d) secret
  37. 37.📣 Is this stall message honest and clear, or misleading? “Best lemonade in the whole world!!!” (a) misleading (b) honest and clear
  38. 38.📣 Which kind of marketing is this: a post on a family page? (a) word of mouth (b) social media (c) a poster
  39. 39.📱 A 12-year-old wants to post about the stall online. What first? (a) share home address (b) post right away (c) ask a stranger (d) ask a parent
  40. 40.Which of these is a poster? (a) a teacher recommends it (b) chat at the bus stop (c) a post on a family page (d) a notice-board sheet

Answer key

  1. False
  2. False
  3. a sign at the stall
  4. word of mouth
  5. a friend tells a friend
  6. what, price, where, when
  7. your home address
  8. a parent’s status post
  9. misleading
  10. a friend tells a friend
  11. a chart by the gate
  12. a flyer in the lift
  13. word of mouth
  14. False
  15. a teacher recommends it
  16. honest and clear
  17. a poster
  18. True
  19. a buyer tells her cousin
  20. False
  21. social media
  22. True
  23. False
  24. misleading
  25. False
  26. False
  27. misleading
  28. True
  29. happy customers
  30. False
  31. False
  32. a poster
  33. False
  34. False
  35. word of mouth
  36. honest and clear
  37. misleading
  38. social media
  39. ask a parent
  40. a notice-board sheet

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