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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 963 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

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  1. 1.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) misleading (b) honest and clear
  2. 2.Which of these is social media? (a) a sign at the stall (b) a chart by the gate (c) a parent’s status post (d) a flyer in the lift
  3. 3.Which of these is word of mouth? (a) a flyer in the lift (b) a parent’s status post (c) a friend tells a friend (d) a notice-board sheet
  4. 4.📣 Which kind of marketing is this: a notice-board sheet? (a) a poster (b) word of mouth (c) social media
  5. 5.📣 Which kind of marketing is this: chat at the bus stop? (a) social media (b) a poster (c) word of mouth
  6. 6.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a post on a family page (c) a friend tells a friend (d) chat at the bus stop
  7. 7.True or false: “Bookmarks ₹15, made from old calendars” is misleading. (a) True (b) False
  8. 8.True or false: “a friend tells a friend” is word of mouth. (a) False (b) True
  9. 9.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a friend tells a friend (c) a sign at the stall (d) chat at the bus stop
  10. 10.True or false: “Price: ask me, it depends on you 😉” is honest and clear. (a) False (b) True
  11. 11.📣 Is this stall message honest and clear, or misleading? “Price: ask me, it depends on you 😉” (a) honest and clear (b) misleading
  12. 12.Which of these is word of mouth? (a) a chart by the gate (b) a flyer in the lift (c) a teacher recommends it (d) an online photo update
  13. 13.📣 Is this stall message honest and clear, or misleading? “Free cards!*” (*not free) (a) misleading (b) honest and clear
  14. 14.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is misleading. (a) True (b) False
  15. 15.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) honest and clear (b) misleading
  16. 16.True or false: “a flyer in the lift” is a poster. (a) False (b) True
  17. 17.True or false: “a flyer in the lift” is word of mouth. (a) False (b) True
  18. 18.🔍 Which is the odd one out? (a) a friend tells a friend (b) a parent’s status post (c) a short video post (d) an online photo update
  19. 19.True or false: “a notice-board sheet” is a poster. (a) True (b) False
  20. 20.True or false: “a chart by the gate” is a poster. (a) True (b) False
  21. 21.Which of these is social media? (a) a notice-board sheet (b) chat at the bus stop (c) an online photo update (d) a sign at the stall
  22. 22.📣 Which kind of marketing is this: a teacher recommends it? (a) a poster (b) social media (c) word of mouth
  23. 23.🔍 Which is the odd one out? (a) a chart by the gate (b) a notice-board sheet (c) an online photo update (d) a sign at the stall
  24. 24.🪧 What must a good poster say? (a) nothing clear (b) only the logo (c) a secret code (d) what, price, where, when
  25. 25.📱 A 12-year-old wants to post about the stall online. What first? (a) ask a parent (b) share home address (c) ask a stranger (d) post right away
  26. 26.True or false: “Handmade cards, ₹30 each, made by Class 7” is honest and clear. (a) False (b) True
  27. 27.📣 Which kind of marketing is this: a sign at the stall? (a) social media (b) a poster (c) word of mouth
  28. 28.🔍 Which is the odd one out? (a) a sign at the stall (b) a chart by the gate (c) a notice-board sheet (d) a teacher recommends it
  29. 29.🗣️ The cheapest marketing is often… (a) TV adverts (b) happy customers (c) shouting (d) huge billboards
  30. 30.True or false: “a post on a family page” is a poster. (a) False (b) True
  31. 31.True or false: “Plant saplings ₹25 — water twice a week” is honest and clear. (a) False (b) True
  32. 32.📣 Which kind of marketing is this: a buyer tells her cousin? (a) word of mouth (b) a poster (c) social media
  33. 33.📣 Is this stall message honest and clear, or misleading? “Plant saplings ₹25 — water twice a week” (a) honest and clear (b) misleading
  34. 34.✅ A good marketing message is… (a) secret (b) honest and clear (c) loud and false (d) very long
  35. 35.📣 Which kind of marketing is this: a post on a family page? (a) social media (b) a poster (c) word of mouth
  36. 36.🔍 Which is the odd one out? (a) chat at the bus stop (b) a flyer in the lift (c) a friend tells a friend (d) a buyer tells her cousin
  37. 37.True or false: “a teacher recommends it” is social media. (a) True (b) False
  38. 38.🔍 Which is the odd one out? (a) a friend tells a friend (b) a teacher recommends it (c) chat at the bus stop (d) a chart by the gate
  39. 39.Which of these is word of mouth? (a) chat at the bus stop (b) a short video post (c) a post on a family page (d) a notice-board sheet
  40. 40.📣 Which kind of marketing is this: a short video post? (a) a poster (b) word of mouth (c) social media

Answer key

  1. misleading
  2. a parent’s status post
  3. a friend tells a friend
  4. a poster
  5. word of mouth
  6. a post on a family page
  7. False
  8. True
  9. a sign at the stall
  10. False
  11. misleading
  12. a teacher recommends it
  13. misleading
  14. False
  15. misleading
  16. True
  17. False
  18. a friend tells a friend
  19. True
  20. True
  21. an online photo update
  22. word of mouth
  23. an online photo update
  24. what, price, where, when
  25. ask a parent
  26. True
  27. a poster
  28. a teacher recommends it
  29. happy customers
  30. False
  31. True
  32. word of mouth
  33. honest and clear
  34. honest and clear
  35. social media
  36. a flyer in the lift
  37. False
  38. a chart by the gate
  39. chat at the bus stop
  40. social media

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