Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) grabbing their spot (b) friendlier service (c) faster service (d) a new flavour
- 2.Which of these is an unfair way to compete? (a) friendlier service (b) a fair, lower price (c) a cleaner stall (d) spreading rumours
- 3.Which of these is not a unique selling point? (a) free name tags (b) personalised with names (c) a new flavour each week (d) we are open
- 4.Which of these is not a unique selling point? (a) a new flavour each week (b) a sugar-free recipe (c) delivered to your door (d) it has a price
- 5.🧪 How can you find a USP? (a) copy the rival exactly (b) ask what buyers miss (c) skip it (d) pick a random word
- 6.🏪 What is a competitor? (a) a customer (b) your teammate (c) a supplier (d) a rival seller
- 7.🔍 Which is the odd one out? (a) we are open (b) delivered to your door (c) we sell things (d) it has a price
- 8.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 9.Which of these is a clear unique selling point? (a) same as every stall (b) we sell things (c) it is a product (d) a sugar-free recipe
- 10.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 11.Which of these is not a unique selling point? (a) personalised with names (b) a new flavour each week (c) free name tags (d) it is a product
- 12.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a higher price only (c) a unique selling point (d) a louder voice
- 13.Which of these is a fair way to compete? (a) copying a rival’s logo (b) faster service (c) lying about a rival (d) breaking their sign
- 14.🔍 Which is the odd one out? (a) better quality (b) spreading rumours (c) posting fake reviews (d) lying about a rival
- 15.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 16.🛍️ Why is competition good for customers? (a) it is not good (b) shops get rude (c) they get better choices (d) prices always rise
- 17.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 18.🔍 Which is the odd one out? (a) it has a price (b) personalised with names (c) it is a product (d) we are open
- 19.🔍 Which is the odd one out? (a) copying a rival’s logo (b) friendlier service (c) posting fake reviews (d) grabbing their spot
- 20.Which of these is an unfair way to compete? (a) friendlier service (b) a fair, lower price (c) lying about a rival (d) better quality
- 21.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to close them down (d) to set a fair price
- 22.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 23.🔍 Which is the odd one out? (a) friendlier service (b) spreading rumours (c) faster service (d) a fair, lower price
- 24.True or false: “we are open” is a clear unique selling point. (a) True (b) False
- 25.Which of these is a fair way to compete? (a) breaking their sign (b) spreading rumours (c) better quality (d) grabbing their spot
- 26.Which of these is not a unique selling point? (a) a sugar-free recipe (b) free name tags (c) delivered to your door (d) we sell things
- 27.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 28.🔍 Which is the odd one out? (a) a new flavour each week (b) made from waste paper (c) we are open (d) personalised with names
- 29.🔍 Which is the odd one out? (a) spreading rumours (b) a cleaner stall (c) breaking their sign (d) posting fake reviews
- 30.Which of these is a clear unique selling point? (a) free name tags (b) we have a table (c) we sell things (d) same as every stall
- 31.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 32.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 33.🔍 Which is the odd one out? (a) ready in five minutes (b) a sugar-free recipe (c) same as every stall (d) made from waste paper
- 34.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
- 35.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 36.Which of these is an unfair way to compete? (a) posting fake reviews (b) a fair, lower price (c) a cleaner stall (d) better quality
- 37.Which of these is a fair way to compete? (a) copying a rival’s logo (b) posting fake reviews (c) lying about a rival (d) a fair, lower price
- 38.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 39.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 40.Which of these is a clear unique selling point? (a) a new flavour each week (b) we have a table (c) it has a price (d) it is a product
Answer key
- grabbing their spot
- spreading rumours
- we are open
- it has a price
- ask what buyers miss
- a rival seller
- delivered to your door
- a fair way to compete
- a sugar-free recipe
- an unfair way
- it is a product
- a unique selling point
- faster service
- better quality
- False
- they get better choices
- not a USP
- personalised with names
- friendlier service
- lying about a rival
- to set a fair price
- a clear USP
- spreading rumours
- False
- better quality
- we sell things
- a clear USP
- we are open
- a cleaner stall
- free name tags
- True
- an unfair way
- same as every stall
- False
- a clear USP
- posting fake reviews
- a fair, lower price
- True
- a fair way to compete
- a new flavour each week
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