Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
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- 1.Which of these is not a unique selling point? (a) we are open (b) a new flavour each week (c) made from waste paper (d) ready in five minutes
- 2.Which of these is not a unique selling point? (a) we sell things (b) free name tags (c) a sugar-free recipe (d) ready in five minutes
- 3.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 4.True or false: “a new flavour each week” is a clear unique selling point. (a) True (b) False
- 5.🔍 Which is the odd one out? (a) we have a table (b) it is a product (c) delivered to your door (d) we are open
- 6.🔍 Which is the odd one out? (a) personalised with names (b) it is a product (c) delivered to your door (d) made from waste paper
- 7.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 8.Which of these is a fair way to compete? (a) a cleaner stall (b) lying about a rival (c) breaking their sign (d) posting fake reviews
- 9.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a rude sign (c) a louder voice (d) a unique selling point
- 10.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 11.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 12.🔍 Which is the odd one out? (a) faster service (b) friendlier service (c) lying about a rival (d) a fair, lower price
- 13.Which of these is not a unique selling point? (a) free name tags (b) a new flavour each week (c) made from waste paper (d) it has a price
- 14.Which of these is a clear unique selling point? (a) it has a price (b) we have a table (c) it is a product (d) personalised with names
- 15.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
- 16.Which of these is a fair way to compete? (a) copying a rival’s logo (b) lying about a rival (c) breaking their sign (d) a fair, lower price
- 17.Which of these is a clear unique selling point? (a) ready in five minutes (b) we have a table (c) it has a price (d) we sell things
- 18.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 19.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to set a fair price (d) to close them down
- 20.🔍 Which is the odd one out? (a) faster service (b) better quality (c) posting fake reviews (d) a fair, lower price
- 21.🔍 Which is the odd one out? (a) same as every stall (b) free name tags (c) made from waste paper (d) personalised with names
- 22.🛍️ Why is competition good for customers? (a) they get better choices (b) it is not good (c) shops get rude (d) prices always rise
- 23.Which of these is a fair way to compete? (a) posting fake reviews (b) lying about a rival (c) copying a rival’s logo (d) better quality
- 24.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 25.🔍 Which is the odd one out? (a) same as every stall (b) it is a product (c) a new flavour each week (d) we sell things
- 26.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 27.Which of these is a clear unique selling point? (a) delivered to your door (b) it is a product (c) we sell things (d) same as every stall
- 28.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 29.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 30.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 31.Which of these is not a unique selling point? (a) delivered to your door (b) a sugar-free recipe (c) it is a product (d) a new flavour each week
- 32.🔍 Which is the odd one out? (a) it is a product (b) we are open (c) we have a table (d) ready in five minutes
- 33.Which of these is an unfair way to compete? (a) a fair, lower price (b) a new flavour (c) spreading rumours (d) friendlier service
- 34.🔍 Which is the odd one out? (a) delivered to your door (b) personalised with names (c) a sugar-free recipe (d) we are open
- 35.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 36.🔍 Which is the odd one out? (a) lying about a rival (b) grabbing their spot (c) spreading rumours (d) better quality
- 37.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 38.Which of these is an unfair way to compete? (a) a cleaner stall (b) better quality (c) lying about a rival (d) friendlier service
- 39.🔍 Which is the odd one out? (a) breaking their sign (b) a new flavour (c) lying about a rival (d) spreading rumours
- 40.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
Answer key
- we are open
- we sell things
- a clear USP
- True
- delivered to your door
- it is a product
- False
- a cleaner stall
- a unique selling point
- not a USP
- a clear USP
- lying about a rival
- it has a price
- personalised with names
- not a USP
- a fair, lower price
- ready in five minutes
- False
- to set a fair price
- posting fake reviews
- same as every stall
- they get better choices
- better quality
- a fair way to compete
- a new flavour each week
- True
- delivered to your door
- not a USP
- True
- True
- it is a product
- ready in five minutes
- spreading rumours
- we are open
- an unfair way
- better quality
- a fair way to compete
- lying about a rival
- a new flavour
- a clear USP
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