Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is not a unique selling point? (a) it is a product (b) delivered to your door (c) a new flavour each week (d) ready in five minutes
- 2.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 3.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 4.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 5.🔍 Which is the odd one out? (a) made from waste paper (b) it is a product (c) personalised with names (d) ready in five minutes
- 6.🧪 How can you find a USP? (a) ask what buyers miss (b) pick a random word (c) skip it (d) copy the rival exactly
- 7.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 8.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a louder voice (c) a higher price only (d) a rude sign
- 9.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 10.Which of these is a clear unique selling point? (a) we are open (b) a new flavour each week (c) same as every stall (d) it has a price
- 11.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 12.Which of these is an unfair way to compete? (a) a cleaner stall (b) grabbing their spot (c) a new flavour (d) faster service
- 13.Which of these is an unfair way to compete? (a) a cleaner stall (b) better quality (c) breaking their sign (d) faster service
- 14.🔍 Which is the odd one out? (a) lying about a rival (b) better quality (c) posting fake reviews (d) copying a rival’s logo
- 15.🛍️ Why is competition good for customers? (a) it is not good (b) shops get rude (c) prices always rise (d) they get better choices
- 16.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 17.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 18.🔍 Which is the odd one out? (a) grabbing their spot (b) copying a rival’s logo (c) friendlier service (d) lying about a rival
- 19.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 20.Which of these is a clear unique selling point? (a) it is a product (b) same as every stall (c) we sell things (d) personalised with names
- 21.🔍 Which is the odd one out? (a) personalised with names (b) same as every stall (c) we have a table (d) we are open
- 22.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 23.Which of these is a fair way to compete? (a) lying about a rival (b) copying a rival’s logo (c) posting fake reviews (d) friendlier service
- 24.Which of these is an unfair way to compete? (a) posting fake reviews (b) faster service (c) a cleaner stall (d) better quality
- 25.Which of these is a fair way to compete? (a) copying a rival’s logo (b) grabbing their spot (c) better quality (d) lying about a rival
- 26.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 27.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 28.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 29.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 30.🔍 Which is the odd one out? (a) personalised with names (b) a sugar-free recipe (c) a new flavour each week (d) we sell things
- 31.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 32.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 33.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 34.True or false: “we have a table” is not a unique selling point. (a) False (b) True
- 35.Which of these is not a unique selling point? (a) made from waste paper (b) ready in five minutes (c) we are open (d) free name tags
- 36.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 37.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to set a fair price (d) to close them down
- 38.🔍 Which is the odd one out? (a) friendlier service (b) a new flavour (c) copying a rival’s logo (d) a fair, lower price
- 39.Which of these is a fair way to compete? (a) posting fake reviews (b) lying about a rival (c) spreading rumours (d) a cleaner stall
- 40.Which of these is an unfair way to compete? (a) a fair, lower price (b) friendlier service (c) copying a rival’s logo (d) faster service
Answer key
- it is a product
- an unfair way
- False
- a fair way to compete
- it is a product
- ask what buyers miss
- True
- a unique selling point
- a clear USP
- a new flavour each week
- a clear USP
- grabbing their spot
- breaking their sign
- better quality
- they get better choices
- an unfair way
- a clear USP
- friendlier service
- an unfair way
- personalised with names
- personalised with names
- an unfair way
- friendlier service
- posting fake reviews
- better quality
- False
- an unfair way
- not a USP
- not a USP
- we sell things
- a clear USP
- a clear USP
- a fair way to compete
- True
- we are open
- a clear USP
- to set a fair price
- copying a rival’s logo
- a cleaner stall
- copying a rival’s logo
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