Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) a new flavour each week (b) made from waste paper (c) delivered to your door (d) we sell things
- 2.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 3.Which of these is not a unique selling point? (a) same as every stall (b) a sugar-free recipe (c) delivered to your door (d) made from waste paper
- 4.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a unique selling point (c) a louder voice (d) a rude sign
- 5.Which of these is a clear unique selling point? (a) it has a price (b) delivered to your door (c) we are open (d) same as every stall
- 6.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 7.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 8.Which of these is a clear unique selling point? (a) it has a price (b) same as every stall (c) a new flavour each week (d) it is a product
- 9.Which of these is not a unique selling point? (a) ready in five minutes (b) it is a product (c) free name tags (d) personalised with names
- 10.🧪 How can you find a USP? (a) copy the rival exactly (b) skip it (c) ask what buyers miss (d) pick a random word
- 11.Which of these is a fair way to compete? (a) grabbing their spot (b) lying about a rival (c) better quality (d) posting fake reviews
- 12.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 13.🔍 Which is the odd one out? (a) a fair, lower price (b) a cleaner stall (c) better quality (d) copying a rival’s logo
- 14.Which of these is a clear unique selling point? (a) it is a product (b) we have a table (c) we sell things (d) free name tags
- 15.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 16.Which of these is a fair way to compete? (a) friendlier service (b) posting fake reviews (c) spreading rumours (d) copying a rival’s logo
- 17.Which of these is not a unique selling point? (a) ready in five minutes (b) delivered to your door (c) free name tags (d) we have a table
- 18.Which of these is a clear unique selling point? (a) a sugar-free recipe (b) we are open (c) it has a price (d) it is a product
- 19.🔍 Which is the odd one out? (a) breaking their sign (b) a new flavour (c) lying about a rival (d) spreading rumours
- 20.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) better quality (c) friendlier service (d) a fair, lower price
- 21.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 22.🛍️ Why is competition good for customers? (a) prices always rise (b) it is not good (c) shops get rude (d) they get better choices
- 23.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
- 24.🔍 Which is the odd one out? (a) it is a product (b) we sell things (c) made from waste paper (d) same as every stall
- 25.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 26.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 27.🔍 Which is the odd one out? (a) ready in five minutes (b) we are open (c) a sugar-free recipe (d) free name tags
- 28.Which of these is not a unique selling point? (a) delivered to your door (b) made from waste paper (c) we are open (d) ready in five minutes
- 29.🔍 Which is the odd one out? (a) a cleaner stall (b) lying about a rival (c) friendlier service (d) a fair, lower price
- 30.🔍 Which is the odd one out? (a) faster service (b) a fair, lower price (c) breaking their sign (d) better quality
- 31.Which of these is a fair way to compete? (a) posting fake reviews (b) grabbing their spot (c) a new flavour (d) copying a rival’s logo
- 32.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 33.🔍 Which is the odd one out? (a) we have a table (b) same as every stall (c) ready in five minutes (d) it is a product
- 34.🔍 Which is the odd one out? (a) grabbing their spot (b) a new flavour (c) faster service (d) better quality
- 35.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 36.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 37.Which of these is a clear unique selling point? (a) made from waste paper (b) we sell things (c) same as every stall (d) we have a table
- 38.🏪 What is a competitor? (a) your teammate (b) a rival seller (c) a customer (d) a supplier
- 39.Which of these is a clear unique selling point? (a) we sell things (b) same as every stall (c) ready in five minutes (d) we have a table
- 40.True or false: “it has a price” is not a unique selling point. (a) True (b) False
Answer key
- we sell things
- False
- same as every stall
- a unique selling point
- delivered to your door
- False
- not a USP
- a new flavour each week
- it is a product
- ask what buyers miss
- better quality
- a fair way to compete
- copying a rival’s logo
- free name tags
- a fair way to compete
- friendlier service
- we have a table
- a sugar-free recipe
- a new flavour
- copying a rival’s logo
- an unfair way
- they get better choices
- not a USP
- made from waste paper
- a clear USP
- a clear USP
- we are open
- we are open
- lying about a rival
- breaking their sign
- a new flavour
- a fair way to compete
- ready in five minutes
- grabbing their spot
- True
- a clear USP
- made from waste paper
- a rival seller
- ready in five minutes
- True
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