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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 100 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Shop” (c) “Bright Bookmarks” (d) “Sunny Sips”
  2. 2.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False
  3. 3.Which of these is a good logo idea? (a) copied from a big brand (b) twenty colours (c) clear at a small size (d) a blurry photo
  4. 4.Which of these is a good logo idea? (a) copied from a big brand (b) tiny unreadable text (c) twenty colours (d) two or three colours
  5. 5.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  6. 6.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  7. 7.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  8. 8.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  9. 9.✍️ A good business name is… (a) very long (b) rude (c) short and easy to say (d) impossible to spell
  10. 10.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Things” (c) “Bright Bookmarks” (d) “The Losers’ Stall”
  11. 11.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  12. 12.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  13. 13.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) no reason (c) it costs more (d) people recognise you
  14. 14.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Maths Buddies” (d) “Paper Petals Cards”
  15. 15.Which of these is a poor logo idea? (a) two or three colours (b) copied from a big brand (c) easy to draw by hand (d) a simple lemon shape
  16. 16.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  17. 17.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  18. 18.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Sunny Sips”
  19. 19.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “The Losers’ Stall” (d) “Stuff and More Stuff”
  20. 20.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Green Thumb Saplings”
  21. 21.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  22. 22.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Green Thumb Saplings”
  23. 23.Which of these is a good logo idea? (a) too many small details (b) a blurry photo (c) easy to draw by hand (d) copied from a big brand
  24. 24.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  25. 25.🎨 Why not copy a famous logo? (a) it is someone else’s (b) logos are free (c) it is too easy (d) copying is smart
  26. 26.🏷️ What is a brand? (a) your stall table (b) your cash box (c) how people know you (d) a type of loan
  27. 27.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Zzkkq Bites” (c) “Maths Buddies” (d) “Things”
  28. 28.True or false: “too many small details” is a good logo idea. (a) True (b) False
  29. 29.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  30. 30.True or false: “Green Thumb Saplings” is a good business name. (a) False (b) True
  31. 31.Which of these is a good logo idea? (a) a blurry photo (b) your own drawing (c) copied from a big brand (d) too many small details
  32. 32.True or false: “Qxzrt Plvv” is a poor business name. (a) True (b) False
  33. 33.🔍 Which is the odd one out? (a) “Things” (b) “Shop” (c) “Zzkkq Bites” (d) “Bright Bookmarks”
  34. 34.Which of these is a good business name? (a) “Things” (b) “Chai Corner” (c) “Stuff and More Stuff” (d) “The Losers’ Stall”
  35. 35.Which of these is a poor logo idea? (a) your own drawing (b) a blurry photo (c) a simple lemon shape (d) easy to draw by hand
  36. 36.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  37. 37.🔍 Which is the odd one out? (a) “Shop” (b) “Things” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  38. 38.Which of these is a good logo idea? (a) a simple lemon shape (b) a blurry photo (c) tiny unreadable text (d) copied from a big brand
  39. 39.Which of these is a good business name? (a) “Paper Petals Cards” (b) “Zzkkq Bites” (c) “Shop” (d) “Stuff and More Stuff”
  40. 40.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True

Answer key

  1. “Shop”
  2. True
  3. clear at a small size
  4. two or three colours
  5. a good business name
  6. “Sunny Sips”
  7. “Green Thumb Saplings”
  8. a poor business name
  9. short and easy to say
  10. “Bright Bookmarks”
  11. False
  12. a good logo idea
  13. people recognise you
  14. “Qxzrt Plvv”
  15. copied from a big brand
  16. a poor business name
  17. True
  18. “Stuff and More Stuff”
  19. “Green Thumb Saplings”
  20. “Zzkkq Bites”
  21. True
  22. “The Losers’ Stall”
  23. easy to draw by hand
  24. True
  25. it is someone else’s
  26. how people know you
  27. “Maths Buddies”
  28. False
  29. a poor logo idea
  30. True
  31. your own drawing
  32. True
  33. “Bright Bookmarks”
  34. “Chai Corner”
  35. a blurry photo
  36. a good business name
  37. “Paper Petals Cards”
  38. a simple lemon shape
  39. “Paper Petals Cards”
  40. False

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