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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 101 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “Shop”
  2. 2.Which of these is a good business name? (a) “Things” (b) “The Losers’ Stall” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  3. 3.Which of these is a poor logo idea? (a) clear at a small size (b) twenty colours (c) two or three colours (d) easy to draw by hand
  4. 4.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  5. 5.Which of these is a poor logo idea? (a) tiny unreadable text (b) easy to draw by hand (c) a simple lemon shape (d) your own drawing
  6. 6.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Sunny Sips”
  7. 7.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  8. 8.✍️ A good business name is… (a) very long (b) rude (c) impossible to spell (d) short and easy to say
  9. 9.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  10. 10.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  11. 11.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is too easy (d) it is someone else’s
  12. 12.Which of these is a poor business name? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “Things”
  13. 13.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  14. 14.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  15. 15.🔁 Why use the same colours on posters and the stall? (a) no reason (b) it costs more (c) people recognise you (d) to confuse buyers
  16. 16.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  17. 17.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Chai Corner” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  18. 18.True or false: “Chai Corner” is a good business name. (a) False (b) True
  19. 19.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  20. 20.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  21. 21.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  22. 22.Which of these is a good logo idea? (a) copied from a big brand (b) easy to draw by hand (c) a blurry photo (d) twenty colours
  23. 23.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Shop” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  24. 24.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Things”
  25. 25.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  26. 26.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  27. 27.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  28. 28.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  29. 29.Which of these is a poor logo idea? (a) a blurry photo (b) two or three colours (c) your own drawing (d) easy to draw by hand
  30. 30.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  31. 31.True or false: “Stuff and More Stuff” is a poor business name. (a) True (b) False
  32. 32.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  33. 33.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  34. 34.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  35. 35.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  36. 36.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  37. 37.Which of these is a poor business name? (a) “Chai Corner” (b) “Shop” (c) “Paper Petals Cards” (d) “Sunny Sips”
  38. 38.Which of these is a good logo idea? (a) twenty colours (b) two or three colours (c) copied from a big brand (d) a blurry photo
  39. 39.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “The Losers’ Stall”
  40. 40.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Shop” (c) “Zzkkq Bites” (d) “Things”

Answer key

  1. “Shop”
  2. “Sunny Sips”
  3. twenty colours
  4. False
  5. tiny unreadable text
  6. “Qxzrt Plvv”
  7. a poor business name
  8. short and easy to say
  9. False
  10. a good business name
  11. it is someone else’s
  12. “Things”
  13. a good business name
  14. a good business name
  15. people recognise you
  16. a good logo idea
  17. “Qxzrt Plvv”
  18. True
  19. True
  20. False
  21. a poor business name
  22. easy to draw by hand
  23. “Paper Petals Cards”
  24. “Things”
  25. False
  26. a good business name
  27. a poor business name
  28. a poor logo idea
  29. a blurry photo
  30. a poor logo idea
  31. True
  32. a poor logo idea
  33. False
  34. a poor business name
  35. False
  36. False
  37. “Shop”
  38. two or three colours
  39. “The Losers’ Stall”
  40. “Maths Buddies”

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