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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 107 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.Which of these is a good logo idea? (a) tiny unreadable text (b) copied from a big brand (c) a blurry photo (d) easy to draw by hand
  2. 2.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  3. 3.Which of these is a poor logo idea? (a) your own drawing (b) a blurry photo (c) two or three colours (d) easy to draw by hand
  4. 4.✍️ A good business name is… (a) rude (b) short and easy to say (c) very long (d) impossible to spell
  5. 5.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  6. 6.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Shop” (c) “Paper Petals Cards” (d) “Maths Buddies”
  7. 7.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  8. 8.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  9. 9.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  10. 10.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “The Losers’ Stall” (c) “Things” (d) “Qxzrt Plvv”
  11. 11.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  12. 12.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  13. 13.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  14. 14.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Maths Buddies” (c) “Things” (d) “Stuff and More Stuff”
  15. 15.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) to confuse buyers (c) no reason (d) people recognise you
  16. 16.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) two or three colours (d) copied from a big brand
  17. 17.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Paper Petals Cards”
  18. 18.🎨 Why not copy a famous logo? (a) it is too easy (b) copying is smart (c) it is someone else’s (d) logos are free
  19. 19.True or false: “a blurry photo” is a poor logo idea. (a) True (b) False
  20. 20.Which of these is a good logo idea? (a) tiny unreadable text (b) two or three colours (c) copied from a big brand (d) too many small details
  21. 21.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  22. 22.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  23. 23.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Zzkkq Bites” (c) “Shop” (d) “The Losers’ Stall”
  24. 24.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  25. 25.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  26. 26.Which of these is a poor business name? (a) “Sunny Sips” (b) “Things” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  27. 27.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  28. 28.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “Shop”
  29. 29.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “The Losers’ Stall”
  30. 30.🔍 Which is the odd one out? (a) “Things” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “Chai Corner”
  31. 31.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  32. 32.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Green Thumb Saplings” (c) “Maths Buddies” (d) “Things”
  33. 33.True or false: “Shop” is a good business name. (a) True (b) False
  34. 34.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) a simple lemon shape (d) tiny unreadable text
  35. 35.Which of these is a good business name? (a) “Shop” (b) “The Losers’ Stall” (c) “Paper Petals Cards” (d) “Stuff and More Stuff”
  36. 36.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  37. 37.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  38. 38.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  39. 39.Which of these is a good business name? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “The Losers’ Stall”
  40. 40.🏷️ What is a brand? (a) how people know you (b) a type of loan (c) your stall table (d) your cash box

Answer key

  1. easy to draw by hand
  2. a poor business name
  3. a blurry photo
  4. short and easy to say
  5. a good logo idea
  6. “Shop”
  7. a good business name
  8. a poor business name
  9. a good business name
  10. “Bright Bookmarks”
  11. “Stuff and More Stuff”
  12. a poor business name
  13. False
  14. “Maths Buddies”
  15. people recognise you
  16. copied from a big brand
  17. “The Losers’ Stall”
  18. it is someone else’s
  19. True
  20. two or three colours
  21. True
  22. False
  23. “Sunny Sips”
  24. a good logo idea
  25. a good business name
  26. “Things”
  27. a good business name
  28. “Green Thumb Saplings”
  29. “Paper Petals Cards”
  30. “Chai Corner”
  31. a poor business name
  32. “Things”
  33. False
  34. a simple lemon shape
  35. “Paper Petals Cards”
  36. a good business name
  37. False
  38. False
  39. “Sunny Sips”
  40. how people know you

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