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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 108 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  2. 2.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  3. 3.Which of these is a poor business name? (a) “Sunny Sips” (b) “Chai Corner” (c) “Maths Buddies” (d) “The Losers’ Stall”
  4. 4.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  5. 5.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  6. 6.🎨 Why not copy a famous logo? (a) it is someone else’s (b) it is too easy (c) copying is smart (d) logos are free
  7. 7.Which of these is a good logo idea? (a) tiny unreadable text (b) a blurry photo (c) easy to draw by hand (d) twenty colours
  8. 8.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  9. 9.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Things” (c) “Bright Bookmarks” (d) “Qxzrt Plvv”
  10. 10.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Shop” (c) “Stuff and More Stuff” (d) “Green Thumb Saplings”
  11. 11.Which of these is a good logo idea? (a) copied from a big brand (b) your own drawing (c) a blurry photo (d) too many small details
  12. 12.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Sunny Sips” (c) “Shop” (d) “Chai Corner”
  13. 13.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  14. 14.🏷️ What is a brand? (a) your cash box (b) your stall table (c) a type of loan (d) how people know you
  15. 15.Which of these is a poor logo idea? (a) clear at a small size (b) copied from a big brand (c) two or three colours (d) easy to draw by hand
  16. 16.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  17. 17.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Shop” (c) “Zzkkq Bites” (d) “Maths Buddies”
  18. 18.✍️ A good business name is… (a) rude (b) very long (c) impossible to spell (d) short and easy to say
  19. 19.🔍 Which is the odd one out? (a) “Shop” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Sunny Sips”
  20. 20.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  21. 21.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Qxzrt Plvv” (c) “Bright Bookmarks” (d) “Sunny Sips”
  22. 22.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) your own drawing (d) twenty colours
  23. 23.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  24. 24.Which of these is a poor logo idea? (a) your own drawing (b) tiny unreadable text (c) two or three colours (d) clear at a small size
  25. 25.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “The Losers’ Stall” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  26. 26.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  27. 27.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  28. 28.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  29. 29.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  30. 30.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Things” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  31. 31.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  32. 32.Which of these is a poor business name? (a) “Things” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “Paper Petals Cards”
  33. 33.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  34. 34.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Bright Bookmarks” (c) “Zzkkq Bites” (d) “Green Thumb Saplings”
  35. 35.Which of these is a good logo idea? (a) a blurry photo (b) too many small details (c) copied from a big brand (d) clear at a small size
  36. 36.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  37. 37.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  38. 38.Which of these is a good business name? (a) “Maths Buddies” (b) “The Losers’ Stall” (c) “Things” (d) “Zzkkq Bites”
  39. 39.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  40. 40.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea

Answer key

  1. a poor logo idea
  2. a poor logo idea
  3. “The Losers’ Stall”
  4. a good logo idea
  5. a poor business name
  6. it is someone else’s
  7. easy to draw by hand
  8. a good business name
  9. “Bright Bookmarks”
  10. “Green Thumb Saplings”
  11. your own drawing
  12. “Shop”
  13. a good business name
  14. how people know you
  15. copied from a big brand
  16. True
  17. “Maths Buddies”
  18. short and easy to say
  19. “Shop”
  20. a good logo idea
  21. “Qxzrt Plvv”
  22. twenty colours
  23. a good logo idea
  24. tiny unreadable text
  25. “Paper Petals Cards”
  26. False
  27. True
  28. False
  29. False
  30. “Bright Bookmarks”
  31. True
  32. “Things”
  33. True
  34. “Zzkkq Bites”
  35. clear at a small size
  36. True
  37. a good logo idea
  38. “Maths Buddies”
  39. True
  40. a poor logo idea

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