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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 116 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  2. 2.Which of these is a good logo idea? (a) twenty colours (b) too many small details (c) copied from a big brand (d) a simple lemon shape
  3. 3.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  4. 4.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Maths Buddies”
  5. 5.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “The Losers’ Stall”
  6. 6.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  7. 7.✍️ A good business name is… (a) very long (b) rude (c) impossible to spell (d) short and easy to say
  8. 8.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Paper Petals Cards”
  9. 9.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  10. 10.Which of these is a poor logo idea? (a) easy to draw by hand (b) clear at a small size (c) a blurry photo (d) two or three colours
  11. 11.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  12. 12.Which of these is a poor logo idea? (a) easy to draw by hand (b) two or three colours (c) too many small details (d) your own drawing
  13. 13.True or false: “Chai Corner” is a good business name. (a) True (b) False
  14. 14.True or false: “Shop” is a good business name. (a) False (b) True
  15. 15.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Sunny Sips” (c) “Chai Corner” (d) “Qxzrt Plvv”
  16. 16.Which of these is a good business name? (a) “Bright Bookmarks” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  17. 17.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  18. 18.Which of these is a poor logo idea? (a) a simple lemon shape (b) your own drawing (c) two or three colours (d) tiny unreadable text
  19. 19.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  20. 20.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  21. 21.Which of these is a good business name? (a) “Shop” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Qxzrt Plvv”
  22. 22.True or false: “Green Thumb Saplings” is a good business name. (a) False (b) True
  23. 23.🔍 Which is the odd one out? (a) “Shop” (b) “Zzkkq Bites” (c) “Bright Bookmarks” (d) “The Losers’ Stall”
  24. 24.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Sunny Sips” (c) “Things” (d) “The Losers’ Stall”
  25. 25.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  26. 26.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “Sunny Sips” (d) “Shop”
  27. 27.🔁 Why use the same colours on posters and the stall? (a) no reason (b) it costs more (c) people recognise you (d) to confuse buyers
  28. 28.🏷️ What is a brand? (a) how people know you (b) your cash box (c) a type of loan (d) your stall table
  29. 29.Which of these is a good logo idea? (a) two or three colours (b) a blurry photo (c) too many small details (d) twenty colours
  30. 30.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  31. 31.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  32. 32.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  33. 33.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  34. 34.Which of these is a good logo idea? (a) tiny unreadable text (b) easy to draw by hand (c) too many small details (d) a blurry photo
  35. 35.Which of these is a good business name? (a) “Things” (b) “Paper Petals Cards” (c) “Shop” (d) “Qxzrt Plvv”
  36. 36.Which of these is a poor logo idea? (a) easy to draw by hand (b) two or three colours (c) copied from a big brand (d) a simple lemon shape
  37. 37.🔍 Which is the odd one out? (a) “Things” (b) “Maths Buddies” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  38. 38.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  39. 39.Which of these is a good logo idea? (a) a blurry photo (b) copied from a big brand (c) clear at a small size (d) twenty colours
  40. 40.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Maths Buddies” (c) “Green Thumb Saplings” (d) “Chai Corner”

Answer key

  1. a good logo idea
  2. a simple lemon shape
  3. a poor business name
  4. “Stuff and More Stuff”
  5. “Chai Corner”
  6. False
  7. short and easy to say
  8. “The Losers’ Stall”
  9. False
  10. a blurry photo
  11. False
  12. too many small details
  13. True
  14. False
  15. “Qxzrt Plvv”
  16. “Bright Bookmarks”
  17. True
  18. tiny unreadable text
  19. False
  20. a poor logo idea
  21. “Chai Corner”
  22. True
  23. “Bright Bookmarks”
  24. “Sunny Sips”
  25. a poor logo idea
  26. “Shop”
  27. people recognise you
  28. how people know you
  29. two or three colours
  30. a good logo idea
  31. a good business name
  32. a poor business name
  33. a good business name
  34. easy to draw by hand
  35. “Paper Petals Cards”
  36. copied from a big brand
  37. “Maths Buddies”
  38. a poor business name
  39. clear at a small size
  40. “Stuff and More Stuff”

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