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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 125 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  2. 2.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Zzkkq Bites” (c) “The Losers’ Stall” (d) “Maths Buddies”
  3. 3.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  4. 4.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Shop” (d) “Paper Petals Cards”
  5. 5.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Qxzrt Plvv” (c) “Things” (d) “Stuff and More Stuff”
  6. 6.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  7. 7.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  8. 8.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  9. 9.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  10. 10.✍️ A good business name is… (a) short and easy to say (b) impossible to spell (c) rude (d) very long
  11. 11.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  12. 12.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  13. 13.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Shop” (d) “Sunny Sips”
  14. 14.Which of these is a good business name? (a) “Bright Bookmarks” (b) “The Losers’ Stall” (c) “Things” (d) “Shop”
  15. 15.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Shop” (c) “The Losers’ Stall” (d) “Sunny Sips”
  16. 16.🔁 Why use the same colours on posters and the stall? (a) no reason (b) to confuse buyers (c) it costs more (d) people recognise you
  17. 17.Which of these is a poor logo idea? (a) a simple lemon shape (b) twenty colours (c) easy to draw by hand (d) your own drawing
  18. 18.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  19. 19.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  20. 20.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  21. 21.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  22. 22.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  23. 23.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “Shop”
  24. 24.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  25. 25.Which of these is a good logo idea? (a) too many small details (b) a blurry photo (c) clear at a small size (d) tiny unreadable text
  26. 26.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Stuff and More Stuff” (c) “Green Thumb Saplings” (d) “Bright Bookmarks”
  27. 27.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Chai Corner” (c) “Maths Buddies” (d) “Sunny Sips”
  28. 28.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  29. 29.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  30. 30.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  31. 31.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  32. 32.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  33. 33.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  34. 34.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  35. 35.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Stuff and More Stuff” (c) “Things” (d) “Chai Corner”
  36. 36.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  37. 37.Which of these is a poor logo idea? (a) a simple lemon shape (b) tiny unreadable text (c) clear at a small size (d) two or three colours
  38. 38.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  39. 39.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  40. 40.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True

Answer key

  1. a good logo idea
  2. “Maths Buddies”
  3. a poor logo idea
  4. “Shop”
  5. “Green Thumb Saplings”
  6. True
  7. False
  8. False
  9. a poor business name
  10. short and easy to say
  11. True
  12. a good business name
  13. “Sunny Sips”
  14. “Bright Bookmarks”
  15. “Sunny Sips”
  16. people recognise you
  17. twenty colours
  18. True
  19. a poor business name
  20. True
  21. a good logo idea
  22. a poor business name
  23. “Paper Petals Cards”
  24. False
  25. clear at a small size
  26. “Stuff and More Stuff”
  27. “Stuff and More Stuff”
  28. a good business name
  29. False
  30. True
  31. a good logo idea
  32. a poor logo idea
  33. False
  34. a good business name
  35. “Chai Corner”
  36. a good logo idea
  37. tiny unreadable text
  38. False
  39. False
  40. True

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