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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 138 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  2. 2.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Things” (d) “Green Thumb Saplings”
  3. 3.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  4. 4.Which of these is a good logo idea? (a) a simple lemon shape (b) too many small details (c) twenty colours (d) tiny unreadable text
  5. 5.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  6. 6.Which of these is a good logo idea? (a) two or three colours (b) a blurry photo (c) twenty colours (d) tiny unreadable text
  7. 7.Which of these is a poor logo idea? (a) easy to draw by hand (b) clear at a small size (c) twenty colours (d) your own drawing
  8. 8.True or false: “a blurry photo” is a poor logo idea. (a) True (b) False
  9. 9.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Stuff and More Stuff” (c) “Maths Buddies” (d) “Green Thumb Saplings”
  10. 10.Which of these is a good business name? (a) “Things” (b) “Zzkkq Bites” (c) “The Losers’ Stall” (d) “Chai Corner”
  11. 11.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Shop” (d) “Green Thumb Saplings”
  12. 12.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Zzkkq Bites” (c) “Maths Buddies” (d) “Green Thumb Saplings”
  13. 13.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Zzkkq Bites” (c) “Bright Bookmarks” (d) “Shop”
  14. 14.Which of these is a poor logo idea? (a) your own drawing (b) easy to draw by hand (c) tiny unreadable text (d) a simple lemon shape
  15. 15.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  16. 16.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  17. 17.🔍 Which is the odd one out? (a) “Shop” (b) “Sunny Sips” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  18. 18.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  19. 19.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “Paper Petals Cards”
  20. 20.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) to confuse buyers (d) no reason
  21. 21.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Shop” (c) “The Losers’ Stall” (d) “Sunny Sips”
  22. 22.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  23. 23.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  24. 24.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  25. 25.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  26. 26.True or false: “Shop” is a good business name. (a) False (b) True
  27. 27.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  28. 28.True or false: “too many small details” is a good logo idea. (a) False (b) True
  29. 29.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  30. 30.Which of these is a poor logo idea? (a) a blurry photo (b) two or three colours (c) clear at a small size (d) a simple lemon shape
  31. 31.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  32. 32.Which of these is a poor business name? (a) “Chai Corner” (b) “Stuff and More Stuff” (c) “Bright Bookmarks” (d) “Sunny Sips”
  33. 33.Which of these is a good business name? (a) “Bright Bookmarks” (b) “Things” (c) “Shop” (d) “Stuff and More Stuff”
  34. 34.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  35. 35.True or false: “Shop” is a poor business name. (a) True (b) False
  36. 36.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  37. 37.🎨 Why not copy a famous logo? (a) logos are free (b) it is too easy (c) copying is smart (d) it is someone else’s
  38. 38.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  39. 39.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  40. 40.Which of these is a poor business name? (a) “Maths Buddies” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Paper Petals Cards”

Answer key

  1. a good logo idea
  2. “Green Thumb Saplings”
  3. a poor business name
  4. a simple lemon shape
  5. a poor logo idea
  6. two or three colours
  7. twenty colours
  8. True
  9. “Stuff and More Stuff”
  10. “Chai Corner”
  11. “Green Thumb Saplings”
  12. “Zzkkq Bites”
  13. “Bright Bookmarks”
  14. tiny unreadable text
  15. False
  16. False
  17. “Shop”
  18. a poor business name
  19. “Paper Petals Cards”
  20. people recognise you
  21. “Sunny Sips”
  22. True
  23. False
  24. True
  25. a good logo idea
  26. False
  27. a good business name
  28. False
  29. False
  30. a blurry photo
  31. False
  32. “Stuff and More Stuff”
  33. “Bright Bookmarks”
  34. a good business name
  35. True
  36. False
  37. it is someone else’s
  38. a poor logo idea
  39. a good logo idea
  40. “The Losers’ Stall”

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