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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 148 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ What is a brand? (a) a type of loan (b) your cash box (c) your stall table (d) how people know you
  2. 2.True or false: “Things” is a poor business name. (a) True (b) False
  3. 3.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  4. 4.Which of these is a good business name? (a) “Things” (b) “Zzkkq Bites” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  5. 5.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  6. 6.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Sunny Sips” (d) “Shop”
  7. 7.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  8. 8.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  9. 9.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  10. 10.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  11. 11.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) no reason (c) people recognise you (d) to confuse buyers
  12. 12.Which of these is a good business name? (a) “Shop” (b) “Things” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  13. 13.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  14. 14.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  15. 15.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  16. 16.Which of these is a poor business name? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “The Losers’ Stall” (d) “Chai Corner”
  17. 17.Which of these is a poor logo idea? (a) too many small details (b) clear at a small size (c) two or three colours (d) a simple lemon shape
  18. 18.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  19. 19.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  20. 20.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “Zzkkq Bites”
  21. 21.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  22. 22.True or false: “a blurry photo” is a poor logo idea. (a) True (b) False
  23. 23.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  24. 24.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  25. 25.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  26. 26.Which of these is a poor business name? (a) “Sunny Sips” (b) “Things” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  27. 27.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Shop” (c) “Maths Buddies” (d) “Stuff and More Stuff”
  28. 28.True or false: “Things” is a good business name. (a) False (b) True
  29. 29.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  30. 30.Which of these is a poor logo idea? (a) copied from a big brand (b) easy to draw by hand (c) two or three colours (d) clear at a small size
  31. 31.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Green Thumb Saplings” (c) “Maths Buddies” (d) “Paper Petals Cards”
  32. 32.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Chai Corner” (d) “Bright Bookmarks”
  33. 33.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  34. 34.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  35. 35.Which of these is a poor logo idea? (a) clear at a small size (b) two or three colours (c) a simple lemon shape (d) a blurry photo
  36. 36.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  37. 37.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  38. 38.Which of these is a good logo idea? (a) twenty colours (b) easy to draw by hand (c) copied from a big brand (d) tiny unreadable text
  39. 39.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  40. 40.Which of these is a poor logo idea? (a) two or three colours (b) easy to draw by hand (c) your own drawing (d) twenty colours

Answer key

  1. how people know you
  2. True
  3. a good business name
  4. “Maths Buddies”
  5. a poor business name
  6. “Shop”
  7. False
  8. a poor business name
  9. a good logo idea
  10. True
  11. people recognise you
  12. “Paper Petals Cards”
  13. True
  14. a good logo idea
  15. a good logo idea
  16. “The Losers’ Stall”
  17. too many small details
  18. False
  19. True
  20. “Chai Corner”
  21. a good business name
  22. True
  23. False
  24. False
  25. a poor logo idea
  26. “Things”
  27. “Maths Buddies”
  28. False
  29. False
  30. copied from a big brand
  31. “Zzkkq Bites”
  32. “Qxzrt Plvv”
  33. a poor logo idea
  34. False
  35. a blurry photo
  36. True
  37. True
  38. easy to draw by hand
  39. a good business name
  40. twenty colours

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