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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 151 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Things” (c) “Paper Petals Cards” (d) “The Losers’ Stall”
  2. 2.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  3. 3.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  4. 4.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  5. 5.🔍 Which is the odd one out? (a) “Things” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Bright Bookmarks”
  6. 6.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  7. 7.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  8. 8.Which of these is a poor business name? (a) “Maths Buddies” (b) “Things” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  9. 9.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  10. 10.Which of these is a poor logo idea? (a) your own drawing (b) copied from a big brand (c) two or three colours (d) a simple lemon shape
  11. 11.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  12. 12.🔍 Which is the odd one out? (a) “Shop” (b) “The Losers’ Stall” (c) “Things” (d) “Paper Petals Cards”
  13. 13.Which of these is a good logo idea? (a) copied from a big brand (b) clear at a small size (c) tiny unreadable text (d) too many small details
  14. 14.🏷️ What is a brand? (a) your cash box (b) your stall table (c) a type of loan (d) how people know you
  15. 15.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  16. 16.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) to confuse buyers (c) no reason (d) people recognise you
  17. 17.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  18. 18.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Shop”
  19. 19.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is too easy (d) it is someone else’s
  20. 20.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  21. 21.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  22. 22.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Green Thumb Saplings” (c) “Maths Buddies” (d) “The Losers’ Stall”
  23. 23.True or false: “too many small details” is a good logo idea. (a) True (b) False
  24. 24.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  25. 25.Which of these is a good business name? (a) “Bright Bookmarks” (b) “Shop” (c) “The Losers’ Stall” (d) “Qxzrt Plvv”
  26. 26.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Sunny Sips” (c) “Shop” (d) “Qxzrt Plvv”
  27. 27.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “Sunny Sips”
  28. 28.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  29. 29.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  30. 30.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  31. 31.✍️ A good business name is… (a) short and easy to say (b) very long (c) impossible to spell (d) rude
  32. 32.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Green Thumb Saplings” (d) “Zzkkq Bites”
  33. 33.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  34. 34.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  35. 35.Which of these is a good logo idea? (a) tiny unreadable text (b) two or three colours (c) copied from a big brand (d) too many small details
  36. 36.Which of these is a poor logo idea? (a) a simple lemon shape (b) twenty colours (c) two or three colours (d) your own drawing
  37. 37.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  38. 38.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  39. 39.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  40. 40.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea

Answer key

  1. “Paper Petals Cards”
  2. a poor logo idea
  3. True
  4. False
  5. “Things”
  6. True
  7. True
  8. “Things”
  9. a poor logo idea
  10. copied from a big brand
  11. a poor logo idea
  12. “Paper Petals Cards”
  13. clear at a small size
  14. how people know you
  15. a poor business name
  16. people recognise you
  17. a good logo idea
  18. “Shop”
  19. it is someone else’s
  20. a good logo idea
  21. a poor business name
  22. “The Losers’ Stall”
  23. False
  24. False
  25. “Bright Bookmarks”
  26. “Sunny Sips”
  27. “Qxzrt Plvv”
  28. False
  29. a good business name
  30. a poor logo idea
  31. short and easy to say
  32. “Zzkkq Bites”
  33. False
  34. True
  35. two or three colours
  36. twenty colours
  37. True
  38. False
  39. False
  40. a good logo idea

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