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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 16 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a good business name? (a) “Things” (b) “Stuff and More Stuff” (c) “Green Thumb Saplings” (d) “Qxzrt Plvv”
  2. 2.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  3. 3.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  4. 4.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  5. 5.Which of these is a poor business name? (a) “Chai Corner” (b) “Shop” (c) “Sunny Sips” (d) “Maths Buddies”
  6. 6.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  7. 7.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  8. 8.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Maths Buddies” (c) “Paper Petals Cards” (d) “Shop”
  9. 9.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  10. 10.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  11. 11.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  12. 12.🏷️ What is a brand? (a) your stall table (b) your cash box (c) how people know you (d) a type of loan
  13. 13.True or false: “too many small details” is a good logo idea. (a) True (b) False
  14. 14.✍️ A good business name is… (a) very long (b) impossible to spell (c) rude (d) short and easy to say
  15. 15.Which of these is a good logo idea? (a) easy to draw by hand (b) too many small details (c) copied from a big brand (d) twenty colours
  16. 16.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  17. 17.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  18. 18.True or false: “Chai Corner” is a good business name. (a) True (b) False
  19. 19.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Shop” (c) “Things” (d) “Sunny Sips”
  20. 20.Which of these is a poor logo idea? (a) clear at a small size (b) easy to draw by hand (c) twenty colours (d) your own drawing
  21. 21.Which of these is a poor logo idea? (a) two or three colours (b) copied from a big brand (c) easy to draw by hand (d) a simple lemon shape
  22. 22.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Qxzrt Plvv” (c) “Maths Buddies” (d) “Sunny Sips”
  23. 23.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  24. 24.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  25. 25.True or false: “Things” is a good business name. (a) True (b) False
  26. 26.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  27. 27.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  28. 28.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  29. 29.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  30. 30.Which of these is a good business name? (a) “Chai Corner” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  31. 31.Which of these is a good logo idea? (a) copied from a big brand (b) a simple lemon shape (c) twenty colours (d) too many small details
  32. 32.🎨 Why not copy a famous logo? (a) logos are free (b) copying is smart (c) it is someone else’s (d) it is too easy
  33. 33.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  34. 34.Which of these is a poor business name? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Maths Buddies” (d) “Bright Bookmarks”
  35. 35.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  36. 36.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Things” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  37. 37.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Stuff and More Stuff” (c) “Things” (d) “Qxzrt Plvv”
  38. 38.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  39. 39.🔁 Why use the same colours on posters and the stall? (a) no reason (b) it costs more (c) people recognise you (d) to confuse buyers
  40. 40.Which of these is a poor business name? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Zzkkq Bites” (d) “Chai Corner”

Answer key

  1. “Green Thumb Saplings”
  2. False
  3. False
  4. a good logo idea
  5. “Shop”
  6. a poor logo idea
  7. False
  8. “Shop”
  9. a good business name
  10. a poor logo idea
  11. False
  12. how people know you
  13. False
  14. short and easy to say
  15. easy to draw by hand
  16. True
  17. False
  18. True
  19. “Sunny Sips”
  20. twenty colours
  21. copied from a big brand
  22. “Qxzrt Plvv”
  23. a good logo idea
  24. a good business name
  25. False
  26. a good logo idea
  27. a good business name
  28. True
  29. a poor logo idea
  30. “Chai Corner”
  31. a simple lemon shape
  32. it is someone else’s
  33. a poor business name
  34. “Qxzrt Plvv”
  35. a poor business name
  36. “Paper Petals Cards”
  37. “Sunny Sips”
  38. True
  39. people recognise you
  40. “Zzkkq Bites”

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