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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 17 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor business name? (a) “Chai Corner” (b) “Qxzrt Plvv” (c) “Sunny Sips” (d) “Paper Petals Cards”
  2. 2.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  3. 3.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  4. 4.True or false: “Maths Buddies” is a good business name. (a) True (b) False
  5. 5.Which of these is a good logo idea? (a) twenty colours (b) tiny unreadable text (c) copied from a big brand (d) a simple lemon shape
  6. 6.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  7. 7.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  8. 8.✍️ A good business name is… (a) impossible to spell (b) short and easy to say (c) rude (d) very long
  9. 9.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  10. 10.Which of these is a good logo idea? (a) clear at a small size (b) a blurry photo (c) twenty colours (d) copied from a big brand
  11. 11.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Things” (c) “The Losers’ Stall” (d) “Sunny Sips”
  12. 12.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Chai Corner” (c) “Paper Petals Cards” (d) “Maths Buddies”
  13. 13.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “The Losers’ Stall”
  14. 14.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  15. 15.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Things” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  16. 16.True or false: “Shop” is a poor business name. (a) True (b) False
  17. 17.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  18. 18.True or false: “Things” is a poor business name. (a) True (b) False
  19. 19.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  20. 20.True or false: “twenty colours” is a poor logo idea. (a) True (b) False
  21. 21.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  22. 22.True or false: “too many small details” is a good logo idea. (a) False (b) True
  23. 23.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  24. 24.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  25. 25.Which of these is a poor logo idea? (a) clear at a small size (b) a blurry photo (c) a simple lemon shape (d) your own drawing
  26. 26.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  27. 27.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) no reason (c) it costs more (d) people recognise you
  28. 28.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  29. 29.Which of these is a poor business name? (a) “Maths Buddies” (b) “Things” (c) “Bright Bookmarks” (d) “Green Thumb Saplings”
  30. 30.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  31. 31.🔍 Which is the odd one out? (a) “Things” (b) “Shop” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  32. 32.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Shop” (c) “Green Thumb Saplings” (d) “Sunny Sips”
  33. 33.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  34. 34.True or false: “Chai Corner” is a good business name. (a) True (b) False
  35. 35.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  36. 36.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Shop” (c) “Bright Bookmarks” (d) “Chai Corner”
  37. 37.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  38. 38.🏷️ What is a brand? (a) your cash box (b) how people know you (c) your stall table (d) a type of loan
  39. 39.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  40. 40.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False

Answer key

  1. “Qxzrt Plvv”
  2. a good logo idea
  3. False
  4. True
  5. a simple lemon shape
  6. a good business name
  7. True
  8. short and easy to say
  9. a poor business name
  10. clear at a small size
  11. “Sunny Sips”
  12. “Stuff and More Stuff”
  13. “Maths Buddies”
  14. a poor logo idea
  15. “Paper Petals Cards”
  16. True
  17. a good logo idea
  18. True
  19. False
  20. True
  21. a poor business name
  22. False
  23. a good business name
  24. False
  25. a blurry photo
  26. a poor business name
  27. people recognise you
  28. True
  29. “Things”
  30. a good business name
  31. “Sunny Sips”
  32. “Shop”
  33. True
  34. True
  35. a poor business name
  36. “Shop”
  37. a good business name
  38. how people know you
  39. True
  40. True

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