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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 164 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🎨 Why not copy a famous logo? (a) it is too easy (b) copying is smart (c) it is someone else’s (d) logos are free
  2. 2.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  3. 3.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False
  4. 4.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  5. 5.Which of these is a poor logo idea? (a) twenty colours (b) your own drawing (c) easy to draw by hand (d) clear at a small size
  6. 6.Which of these is a good business name? (a) “Bright Bookmarks” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “The Losers’ Stall”
  7. 7.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  8. 8.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  9. 9.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  10. 10.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  11. 11.✍️ A good business name is… (a) impossible to spell (b) rude (c) short and easy to say (d) very long
  12. 12.🏷️ What is a brand? (a) your stall table (b) your cash box (c) how people know you (d) a type of loan
  13. 13.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) no reason (c) it costs more (d) people recognise you
  14. 14.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “Chai Corner”
  15. 15.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “Things”
  16. 16.Which of these is a good logo idea? (a) copied from a big brand (b) a blurry photo (c) twenty colours (d) two or three colours
  17. 17.Which of these is a poor logo idea? (a) copied from a big brand (b) clear at a small size (c) easy to draw by hand (d) a simple lemon shape
  18. 18.True or false: “Chai Corner” is a good business name. (a) True (b) False
  19. 19.Which of these is a poor business name? (a) “Things” (b) “Maths Buddies” (c) “Paper Petals Cards” (d) “Sunny Sips”
  20. 20.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Sunny Sips”
  21. 21.Which of these is a poor business name? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  22. 22.Which of these is a good logo idea? (a) tiny unreadable text (b) copied from a big brand (c) too many small details (d) easy to draw by hand
  23. 23.True or false: “too many small details” is a good logo idea. (a) True (b) False
  24. 24.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  25. 25.Which of these is a poor logo idea? (a) a simple lemon shape (b) a blurry photo (c) easy to draw by hand (d) your own drawing
  26. 26.True or false: “Things” is a poor business name. (a) True (b) False
  27. 27.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Chai Corner” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  28. 28.Which of these is a good logo idea? (a) a blurry photo (b) clear at a small size (c) too many small details (d) tiny unreadable text
  29. 29.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “Qxzrt Plvv”
  30. 30.Which of these is a good business name? (a) “Things” (b) “Paper Petals Cards” (c) “Qxzrt Plvv” (d) “Shop”
  31. 31.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  32. 32.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  33. 33.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  34. 34.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “Qxzrt Plvv”
  35. 35.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  36. 36.True or false: “twenty colours” is a poor logo idea. (a) True (b) False
  37. 37.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  38. 38.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Maths Buddies”
  39. 39.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  40. 40.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False

Answer key

  1. it is someone else’s
  2. a good business name
  3. True
  4. a poor business name
  5. twenty colours
  6. “Bright Bookmarks”
  7. a poor logo idea
  8. a good logo idea
  9. True
  10. a good logo idea
  11. short and easy to say
  12. how people know you
  13. people recognise you
  14. “Zzkkq Bites”
  15. “Things”
  16. two or three colours
  17. copied from a big brand
  18. True
  19. “Things”
  20. “Sunny Sips”
  21. “Stuff and More Stuff”
  22. easy to draw by hand
  23. False
  24. False
  25. a blurry photo
  26. True
  27. “The Losers’ Stall”
  28. clear at a small size
  29. “Qxzrt Plvv”
  30. “Paper Petals Cards”
  31. a good business name
  32. False
  33. False
  34. “Paper Petals Cards”
  35. a poor logo idea
  36. True
  37. False
  38. “Maths Buddies”
  39. False
  40. False

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