Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 231 · 40 questions

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

1. 1.✍️ A good business name is… (a) rude (b) short and easy to say (c) very long (d) impossible to spell
2. 2.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
3. 3.Which of these is a good logo idea? (a) two or three colours (b) too many small details (c) copied from a big brand (d) tiny unreadable text
4. 4.True or false: “two or three colours” is a good logo idea. (a) False (b) True
5. 5.Which of these is a good logo idea? (a) twenty colours (b) clear at a small size (c) copied from a big brand (d) too many small details
6. 6.Which of these is a good business name? (a) “Things” (b) “Stuff and More Stuff” (c) “Bright Bookmarks” (d) “Shop”
7. 7.Which of these is a good business name? (a) “Shop” (b) “Things” (c) “Sunny Sips” (d) “The Losers’ Stall”
8. 8.True or false: “Chai Corner” is a poor business name. (a) True (b) False
9. 9.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
10. 10.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Shop” (c) “Stuff and More Stuff” (d) “Chai Corner”
11. 11.Which of these is a poor business name? (a) “Sunny Sips” (b) “Things” (c) “Maths Buddies” (d) “Paper Petals Cards”
12. 12.🏷️ What is a brand? (a) a type of loan (b) how people know you (c) your stall table (d) your cash box
13. 13.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
14. 14.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Bright Bookmarks” (d) “Maths Buddies”
15. 15.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Bright Bookmarks” (d) “Shop”
16. 16.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Sunny Sips”
17. 17.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
18. 18.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) it costs more (c) no reason (d) people recognise you
19. 19.Which of these is a poor logo idea? (a) easy to draw by hand (b) two or three colours (c) tiny unreadable text (d) a simple lemon shape
20. 20.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
21. 21.Which of these is a poor business name? (a) “Maths Buddies” (b) “Green Thumb Saplings” (c) “Paper Petals Cards” (d) “Shop”
22. 22.Which of these is a good business name? (a) “Zzkkq Bites” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Stuff and More Stuff”
23. 23.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Things”
24. 24.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Stuff and More Stuff” (c) “Paper Petals Cards” (d) “Sunny Sips”
25. 25.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
26. 26.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
27. 27.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
28. 28.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
29. 29.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
30. 30.Which of these is a good logo idea? (a) too many small details (b) a simple lemon shape (c) a blurry photo (d) twenty colours
31. 31.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
32. 32.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Sunny Sips” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
33. 33.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “The Losers’ Stall”
34. 34.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Zzkkq Bites” (c) “Green Thumb Saplings” (d) “The Losers’ Stall”
35. 35.Which of these is a poor logo idea? (a) a simple lemon shape (b) clear at a small size (c) a blurry photo (d) your own drawing
36. 36.Which of these is a good business name? (a) “Shop” (b) “Qxzrt Plvv” (c) “Things” (d) “Green Thumb Saplings”
37. 37.Which of these is a poor business name? (a) “Maths Buddies” (b) “Zzkkq Bites” (c) “Chai Corner” (d) “Paper Petals Cards”
38. 38.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
39. 39.Which of these is a good logo idea? (a) easy to draw by hand (b) a blurry photo (c) twenty colours (d) copied from a big brand
40. 40.Which of these is a good business name? (a) “Maths Buddies” (b) “Stuff and More Stuff” (c) “Shop” (d) “Zzkkq Bites”

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