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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 232 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  2. 2.✍️ A good business name is… (a) short and easy to say (b) impossible to spell (c) rude (d) very long
  3. 3.Which of these is a good logo idea? (a) twenty colours (b) tiny unreadable text (c) too many small details (d) a simple lemon shape
  4. 4.Which of these is a good business name? (a) “Green Thumb Saplings” (b) “Qxzrt Plvv” (c) “Things” (d) “Stuff and More Stuff”
  5. 5.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Chai Corner”
  6. 6.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  7. 7.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  8. 8.Which of these is a poor business name? (a) “Shop” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Sunny Sips”
  9. 9.True or false: “twenty colours” is a poor logo idea. (a) True (b) False
  10. 10.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  11. 11.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Maths Buddies” (d) “Bright Bookmarks”
  12. 12.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  13. 13.🔍 Which is the odd one out? (a) “Shop” (b) “Chai Corner” (c) “Sunny Sips” (d) “Paper Petals Cards”
  14. 14.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  15. 15.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  16. 16.Which of these is a good logo idea? (a) easy to draw by hand (b) twenty colours (c) tiny unreadable text (d) copied from a big brand
  17. 17.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  18. 18.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  19. 19.Which of these is a poor business name? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Stuff and More Stuff”
  20. 20.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Maths Buddies” (c) “Chai Corner” (d) “Bright Bookmarks”
  21. 21.Which of these is a good logo idea? (a) a blurry photo (b) copied from a big brand (c) too many small details (d) clear at a small size
  22. 22.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  23. 23.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  24. 24.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  25. 25.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  26. 26.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) to confuse buyers (d) no reason
  27. 27.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Things” (c) “Zzkkq Bites” (d) “Maths Buddies”
  28. 28.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  29. 29.Which of these is a poor business name? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  30. 30.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  31. 31.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  32. 32.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  33. 33.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  34. 34.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  35. 35.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  36. 36.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  37. 37.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) how people know you (d) your stall table
  38. 38.True or false: “Zzkkq Bites” is a good business name. (a) False (b) True
  39. 39.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  40. 40.True or false: “Shop” is a good business name. (a) True (b) False

Answer key

  1. False
  2. short and easy to say
  3. a simple lemon shape
  4. “Green Thumb Saplings”
  5. “The Losers’ Stall”
  6. a good business name
  7. a poor business name
  8. “Shop”
  9. True
  10. True
  11. “Qxzrt Plvv”
  12. a poor logo idea
  13. “Shop”
  14. True
  15. True
  16. easy to draw by hand
  17. a good business name
  18. a poor logo idea
  19. “Stuff and More Stuff”
  20. “Zzkkq Bites”
  21. clear at a small size
  22. a poor business name
  23. False
  24. a poor business name
  25. True
  26. people recognise you
  27. “Maths Buddies”
  28. False
  29. “Qxzrt Plvv”
  30. True
  31. a good logo idea
  32. a poor logo idea
  33. a good logo idea
  34. False
  35. False
  36. a good business name
  37. how people know you
  38. False
  39. True
  40. False

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