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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 233 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🎨 Why not copy a famous logo? (a) it is too easy (b) it is someone else’s (c) logos are free (d) copying is smart
  2. 2.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Things” (c) “Zzkkq Bites” (d) “The Losers’ Stall”
  3. 3.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  4. 4.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Maths Buddies”
  5. 5.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  6. 6.Which of these is a poor business name? (a) “Maths Buddies” (b) “Things” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  7. 7.Which of these is a good business name? (a) “Chai Corner” (b) “Shop” (c) “The Losers’ Stall” (d) “Things”
  8. 8.🏷️ What is a brand? (a) a type of loan (b) your stall table (c) your cash box (d) how people know you
  9. 9.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Sunny Sips”
  10. 10.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  11. 11.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  12. 12.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  13. 13.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  14. 14.Which of these is a poor business name? (a) “Sunny Sips” (b) “Chai Corner” (c) “Stuff and More Stuff” (d) “Maths Buddies”
  15. 15.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  16. 16.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  17. 17.✍️ A good business name is… (a) rude (b) short and easy to say (c) impossible to spell (d) very long
  18. 18.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  19. 19.Which of these is a good logo idea? (a) copied from a big brand (b) a blurry photo (c) easy to draw by hand (d) too many small details
  20. 20.Which of these is a good logo idea? (a) a blurry photo (b) twenty colours (c) clear at a small size (d) too many small details
  21. 21.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  22. 22.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Maths Buddies” (d) “Zzkkq Bites”
  23. 23.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “Green Thumb Saplings”
  24. 24.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) no reason (c) to confuse buyers (d) it costs more
  25. 25.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Stuff and More Stuff” (c) “Maths Buddies” (d) “Shop”
  26. 26.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  27. 27.True or false: “Zzkkq Bites” is a good business name. (a) False (b) True
  28. 28.Which of these is a good logo idea? (a) tiny unreadable text (b) too many small details (c) a simple lemon shape (d) copied from a big brand
  29. 29.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  30. 30.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Things” (c) “Sunny Sips” (d) “Qxzrt Plvv”
  31. 31.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  32. 32.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  33. 33.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Bright Bookmarks” (d) “Zzkkq Bites”
  34. 34.Which of these is a poor business name? (a) “Shop” (b) “Green Thumb Saplings” (c) “Paper Petals Cards” (d) “Chai Corner”
  35. 35.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  36. 36.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  37. 37.True or false: “too many small details” is a good logo idea. (a) False (b) True
  38. 38.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  39. 39.🔍 Which is the odd one out? (a) “Shop” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Bright Bookmarks”
  40. 40.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Sunny Sips” (c) “The Losers’ Stall” (d) “Shop”

Answer key

  1. it is someone else’s
  2. “Green Thumb Saplings”
  3. True
  4. “Qxzrt Plvv”
  5. False
  6. “Things”
  7. “Chai Corner”
  8. how people know you
  9. “The Losers’ Stall”
  10. a good business name
  11. True
  12. a poor business name
  13. a good business name
  14. “Stuff and More Stuff”
  15. “Stuff and More Stuff”
  16. a good business name
  17. short and easy to say
  18. False
  19. easy to draw by hand
  20. clear at a small size
  21. a poor logo idea
  22. “Maths Buddies”
  23. “Qxzrt Plvv”
  24. people recognise you
  25. “Maths Buddies”
  26. False
  27. False
  28. a simple lemon shape
  29. True
  30. “Sunny Sips”
  31. a poor business name
  32. False
  33. “Zzkkq Bites”
  34. “Shop”
  35. a poor logo idea
  36. a poor logo idea
  37. False
  38. True
  39. “Bright Bookmarks”
  40. “Sunny Sips”

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