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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 256 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.Which of these is a poor logo idea? (a) two or three colours (b) clear at a small size (c) too many small details (d) your own drawing
  2. 2.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  3. 3.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  4. 4.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Things”
  5. 5.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  6. 6.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Maths Buddies” (c) “Paper Petals Cards” (d) “Shop”
  7. 7.Which of these is a good business name? (a) “Things” (b) “Bright Bookmarks” (c) “Shop” (d) “Zzkkq Bites”
  8. 8.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  9. 9.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Paper Petals Cards” (d) “Zzkkq Bites”
  10. 10.Which of these is a poor business name? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Zzkkq Bites”
  11. 11.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  12. 12.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  13. 13.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  14. 14.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Zzkkq Bites”
  15. 15.Which of these is a poor logo idea? (a) your own drawing (b) a simple lemon shape (c) easy to draw by hand (d) tiny unreadable text
  16. 16.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  17. 17.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Bright Bookmarks” (c) “Stuff and More Stuff” (d) “Things”
  18. 18.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  19. 19.🏷️ What is a brand? (a) your stall table (b) your cash box (c) a type of loan (d) how people know you
  20. 20.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  21. 21.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Maths Buddies” (c) “Things” (d) “The Losers’ Stall”
  22. 22.Which of these is a poor logo idea? (a) easy to draw by hand (b) clear at a small size (c) a blurry photo (d) two or three colours
  23. 23.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  24. 24.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  25. 25.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  26. 26.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Sunny Sips” (d) “Things”
  27. 27.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  28. 28.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  29. 29.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  30. 30.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  31. 31.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  32. 32.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  33. 33.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  34. 34.Which of these is a good logo idea? (a) tiny unreadable text (b) copied from a big brand (c) twenty colours (d) easy to draw by hand
  35. 35.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  36. 36.✍️ A good business name is… (a) very long (b) short and easy to say (c) rude (d) impossible to spell
  37. 37.🎨 Why not copy a famous logo? (a) logos are free (b) copying is smart (c) it is someone else’s (d) it is too easy
  38. 38.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  39. 39.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Things” (c) “Green Thumb Saplings” (d) “Chai Corner”
  40. 40.True or false: “Chai Corner” is a good business name. (a) False (b) True

Answer key

  1. too many small details
  2. a good business name
  3. a poor logo idea
  4. “Sunny Sips”
  5. False
  6. “Shop”
  7. “Bright Bookmarks”
  8. a poor business name
  9. “Paper Petals Cards”
  10. “Zzkkq Bites”
  11. a poor business name
  12. True
  13. False
  14. “Zzkkq Bites”
  15. tiny unreadable text
  16. a good logo idea
  17. “Bright Bookmarks”
  18. a poor business name
  19. how people know you
  20. a good business name
  21. “Maths Buddies”
  22. a blurry photo
  23. a poor logo idea
  24. False
  25. a good logo idea
  26. “Sunny Sips”
  27. False
  28. a good business name
  29. True
  30. a good business name
  31. False
  32. a good business name
  33. a poor logo idea
  34. easy to draw by hand
  35. a good business name
  36. short and easy to say
  37. it is someone else’s
  38. “Stuff and More Stuff”
  39. “Things”
  40. True

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