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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 257 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor logo idea? (a) a blurry photo (b) two or three colours (c) clear at a small size (d) a simple lemon shape
  2. 2.True or false: “Things” is a good business name. (a) True (b) False
  3. 3.🏷️ What is a brand? (a) your stall table (b) your cash box (c) how people know you (d) a type of loan
  4. 4.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Things” (d) “Bright Bookmarks”
  5. 5.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Things” (c) “Green Thumb Saplings” (d) “Maths Buddies”
  6. 6.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Maths Buddies” (c) “Things” (d) “Qxzrt Plvv”
  7. 7.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  8. 8.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Shop” (d) “Qxzrt Plvv”
  9. 9.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  10. 10.True or false: “too many small details” is a poor logo idea. (a) True (b) False
  11. 11.True or false: “Qxzrt Plvv” is a poor business name. (a) True (b) False
  12. 12.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  13. 13.✍️ A good business name is… (a) short and easy to say (b) impossible to spell (c) very long (d) rude
  14. 14.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  15. 15.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Shop” (d) “Paper Petals Cards”
  16. 16.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Chai Corner” (c) “The Losers’ Stall” (d) “Bright Bookmarks”
  17. 17.True or false: “Things” is a poor business name. (a) False (b) True
  18. 18.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  19. 19.Which of these is a poor logo idea? (a) clear at a small size (b) two or three colours (c) tiny unreadable text (d) your own drawing
  20. 20.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  21. 21.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  22. 22.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  23. 23.Which of these is a poor business name? (a) “Maths Buddies” (b) “Paper Petals Cards” (c) “The Losers’ Stall” (d) “Bright Bookmarks”
  24. 24.True or false: “Shop” is a good business name. (a) True (b) False
  25. 25.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  26. 26.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  27. 27.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  28. 28.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  29. 29.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  30. 30.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Green Thumb Saplings” (c) “Paper Petals Cards” (d) “Sunny Sips”
  31. 31.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  32. 32.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  33. 33.Which of these is a good business name? (a) “Things” (b) “Shop” (c) “Stuff and More Stuff” (d) “Chai Corner”
  34. 34.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  35. 35.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  36. 36.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  37. 37.Which of these is a poor logo idea? (a) clear at a small size (b) too many small details (c) easy to draw by hand (d) a simple lemon shape
  38. 38.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  39. 39.🔁 Why use the same colours on posters and the stall? (a) no reason (b) to confuse buyers (c) it costs more (d) people recognise you
  40. 40.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea

Answer key

  1. a blurry photo
  2. False
  3. how people know you
  4. “Things”
  5. “Things”
  6. “Maths Buddies”
  7. a poor business name
  8. “Paper Petals Cards”
  9. True
  10. True
  11. True
  12. False
  13. short and easy to say
  14. False
  15. “Paper Petals Cards”
  16. “The Losers’ Stall”
  17. True
  18. False
  19. tiny unreadable text
  20. a good business name
  21. a poor business name
  22. a poor logo idea
  23. “The Losers’ Stall”
  24. False
  25. False
  26. a good logo idea
  27. True
  28. True
  29. a good logo idea
  30. “Zzkkq Bites”
  31. True
  32. False
  33. “Chai Corner”
  34. False
  35. a poor logo idea
  36. False
  37. too many small details
  38. a good logo idea
  39. people recognise you
  40. a good logo idea

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