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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 268 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  2. 2.🏷️ What is a brand? (a) your stall table (b) how people know you (c) your cash box (d) a type of loan
  3. 3.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) to confuse buyers (d) no reason
  4. 4.Which of these is a poor business name? (a) “The Losers’ Stall” (b) “Chai Corner” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  5. 5.✍️ A good business name is… (a) short and easy to say (b) impossible to spell (c) rude (d) very long
  6. 6.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  7. 7.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  8. 8.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  9. 9.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Things”
  10. 10.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  11. 11.Which of these is a good logo idea? (a) a blurry photo (b) tiny unreadable text (c) copied from a big brand (d) your own drawing
  12. 12.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  13. 13.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  14. 14.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  15. 15.Which of these is a poor logo idea? (a) copied from a big brand (b) clear at a small size (c) your own drawing (d) a simple lemon shape
  16. 16.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  17. 17.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  18. 18.Which of these is a poor logo idea? (a) a simple lemon shape (b) clear at a small size (c) your own drawing (d) twenty colours
  19. 19.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  20. 20.Which of these is a good business name? (a) “Things” (b) “Maths Buddies” (c) “Zzkkq Bites” (d) “The Losers’ Stall”
  21. 21.Which of these is a good logo idea? (a) a blurry photo (b) too many small details (c) twenty colours (d) clear at a small size
  22. 22.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Qxzrt Plvv”
  23. 23.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  24. 24.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  25. 25.Which of these is a good business name? (a) “Things” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “The Losers’ Stall”
  26. 26.Which of these is a good business name? (a) “Things” (b) “Zzkkq Bites” (c) “Qxzrt Plvv” (d) “Paper Petals Cards”
  27. 27.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  28. 28.Which of these is a good logo idea? (a) a blurry photo (b) too many small details (c) two or three colours (d) twenty colours
  29. 29.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  30. 30.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Bright Bookmarks” (c) “Shop” (d) “Sunny Sips”
  31. 31.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  32. 32.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  33. 33.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  34. 34.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  35. 35.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  36. 36.🎨 Why not copy a famous logo? (a) it is too easy (b) copying is smart (c) logos are free (d) it is someone else’s
  37. 37.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  38. 38.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  39. 39.Which of these is a good business name? (a) “Sunny Sips” (b) “Zzkkq Bites” (c) “Things” (d) “Qxzrt Plvv”
  40. 40.Which of these is a poor logo idea? (a) too many small details (b) two or three colours (c) your own drawing (d) clear at a small size

Answer key

  1. True
  2. how people know you
  3. people recognise you
  4. “The Losers’ Stall”
  5. short and easy to say
  6. a good business name
  7. a good logo idea
  8. a good business name
  9. “Bright Bookmarks”
  10. a poor business name
  11. your own drawing
  12. True
  13. a good logo idea
  14. a good business name
  15. copied from a big brand
  16. a poor logo idea
  17. False
  18. twenty colours
  19. False
  20. “Maths Buddies”
  21. clear at a small size
  22. “Bright Bookmarks”
  23. a poor business name
  24. True
  25. “Green Thumb Saplings”
  26. “Paper Petals Cards”
  27. “Qxzrt Plvv”
  28. two or three colours
  29. a good business name
  30. “Shop”
  31. False
  32. a poor logo idea
  33. False
  34. a poor business name
  35. False
  36. it is someone else’s
  37. True
  38. a good logo idea
  39. “Sunny Sips”
  40. too many small details

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