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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 279 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  2. 2.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  3. 3.✍️ A good business name is… (a) short and easy to say (b) very long (c) impossible to spell (d) rude
  4. 4.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  5. 5.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  6. 6.Which of these is a poor logo idea? (a) two or three colours (b) too many small details (c) clear at a small size (d) your own drawing
  7. 7.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  8. 8.True or false: “Shop” is a poor business name. (a) True (b) False
  9. 9.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  10. 10.True or false: “Chai Corner” is a good business name. (a) True (b) False
  11. 11.Which of these is a poor business name? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Zzkkq Bites” (d) “Sunny Sips”
  12. 12.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  13. 13.Which of these is a poor business name? (a) “Things” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “Chai Corner”
  14. 14.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  15. 15.🔍 Which is the odd one out? (a) “Things” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “Maths Buddies”
  16. 16.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Sunny Sips” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  17. 17.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  18. 18.Which of these is a poor logo idea? (a) copied from a big brand (b) two or three colours (c) a simple lemon shape (d) easy to draw by hand
  19. 19.🏷️ What is a brand? (a) a type of loan (b) how people know you (c) your stall table (d) your cash box
  20. 20.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Stuff and More Stuff”
  21. 21.Which of these is a good logo idea? (a) a blurry photo (b) twenty colours (c) tiny unreadable text (d) easy to draw by hand
  22. 22.Which of these is a good business name? (a) “Things” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Qxzrt Plvv”
  23. 23.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  24. 24.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  25. 25.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  26. 26.Which of these is a poor logo idea? (a) two or three colours (b) twenty colours (c) a simple lemon shape (d) easy to draw by hand
  27. 27.🎨 Why not copy a famous logo? (a) it is too easy (b) logos are free (c) it is someone else’s (d) copying is smart
  28. 28.True or false: “Things” is a good business name. (a) False (b) True
  29. 29.True or false: “Qxzrt Plvv” is a good business name. (a) False (b) True
  30. 30.True or false: “Zzkkq Bites” is a good business name. (a) False (b) True
  31. 31.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Stuff and More Stuff” (c) “Shop” (d) “Chai Corner”
  32. 32.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  33. 33.Which of these is a good logo idea? (a) two or three colours (b) tiny unreadable text (c) too many small details (d) twenty colours
  34. 34.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  35. 35.True or false: “Green Thumb Saplings” is a good business name. (a) False (b) True
  36. 36.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  37. 37.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  38. 38.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  39. 39.True or false: “too many small details” is a good logo idea. (a) True (b) False
  40. 40.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name

Answer key

  1. a good logo idea
  2. a good business name
  3. short and easy to say
  4. True
  5. a good logo idea
  6. too many small details
  7. a good business name
  8. True
  9. a poor business name
  10. True
  11. “Zzkkq Bites”
  12. False
  13. “Things”
  14. False
  15. “Things”
  16. “The Losers’ Stall”
  17. True
  18. copied from a big brand
  19. how people know you
  20. “Stuff and More Stuff”
  21. easy to draw by hand
  22. “Bright Bookmarks”
  23. a poor logo idea
  24. False
  25. False
  26. twenty colours
  27. it is someone else’s
  28. False
  29. False
  30. False
  31. “Chai Corner”
  32. False
  33. two or three colours
  34. True
  35. True
  36. False
  37. False
  38. a poor business name
  39. False
  40. a poor business name

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