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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 28 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  2. 2.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  3. 3.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  4. 4.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Shop” (d) “Chai Corner”
  5. 5.✍️ A good business name is… (a) very long (b) rude (c) impossible to spell (d) short and easy to say
  6. 6.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  7. 7.Which of these is a good business name? (a) “Shop” (b) “Qxzrt Plvv” (c) “The Losers’ Stall” (d) “Sunny Sips”
  8. 8.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  9. 9.🎨 Why not copy a famous logo? (a) it is too easy (b) logos are free (c) copying is smart (d) it is someone else’s
  10. 10.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  11. 11.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  12. 12.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) clear at a small size (d) twenty colours
  13. 13.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  14. 14.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Shop”
  15. 15.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Shop” (d) “Stuff and More Stuff”
  16. 16.🔁 Why use the same colours on posters and the stall? (a) no reason (b) it costs more (c) people recognise you (d) to confuse buyers
  17. 17.🔍 Which is the odd one out? (a) “Things” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “Shop”
  18. 18.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  19. 19.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  20. 20.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  21. 21.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “The Losers’ Stall” (d) “Chai Corner”
  22. 22.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  23. 23.Which of these is a good logo idea? (a) tiny unreadable text (b) easy to draw by hand (c) copied from a big brand (d) a blurry photo
  24. 24.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  25. 25.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Green Thumb Saplings” (c) “Things” (d) “Paper Petals Cards”
  26. 26.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  27. 27.Which of these is a good business name? (a) “Shop” (b) “Chai Corner” (c) “Zzkkq Bites” (d) “Things”
  28. 28.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  29. 29.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  30. 30.True or false: “Things” is a poor business name. (a) False (b) True
  31. 31.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Maths Buddies” (c) “Shop” (d) “Chai Corner”
  32. 32.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  33. 33.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  34. 34.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Maths Buddies” (c) “Bright Bookmarks” (d) “Stuff and More Stuff”
  35. 35.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  36. 36.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  37. 37.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  38. 38.Which of these is a good business name? (a) “Things” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Maths Buddies”
  39. 39.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  40. 40.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False

Answer key

  1. a good logo idea
  2. “Qxzrt Plvv”
  3. False
  4. “Chai Corner”
  5. short and easy to say
  6. False
  7. “Sunny Sips”
  8. a good business name
  9. it is someone else’s
  10. False
  11. True
  12. clear at a small size
  13. False
  14. “Paper Petals Cards”
  15. “Green Thumb Saplings”
  16. people recognise you
  17. “Bright Bookmarks”
  18. False
  19. a poor business name
  20. a good business name
  21. “The Losers’ Stall”
  22. a poor business name
  23. easy to draw by hand
  24. a poor logo idea
  25. “Things”
  26. a good logo idea
  27. “Chai Corner”
  28. True
  29. False
  30. True
  31. “Shop”
  32. False
  33. a poor business name
  34. “Stuff and More Stuff”
  35. a poor logo idea
  36. a poor business name
  37. a poor logo idea
  38. “Maths Buddies”
  39. a good business name
  40. False

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