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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 289 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “Things”
  2. 2.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  3. 3.True or false: “Chai Corner” is a good business name. (a) True (b) False
  4. 4.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  5. 5.Which of these is a poor logo idea? (a) twenty colours (b) easy to draw by hand (c) your own drawing (d) a simple lemon shape
  6. 6.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  7. 7.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  8. 8.🎨 Why not copy a famous logo? (a) logos are free (b) copying is smart (c) it is someone else’s (d) it is too easy
  9. 9.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  10. 10.Which of these is a good business name? (a) “Things” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “Qxzrt Plvv”
  11. 11.Which of these is a good logo idea? (a) a blurry photo (b) tiny unreadable text (c) two or three colours (d) copied from a big brand
  12. 12.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  13. 13.Which of these is a poor business name? (a) “Maths Buddies” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “The Losers’ Stall”
  14. 14.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  15. 15.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  16. 16.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  17. 17.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  18. 18.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Bright Bookmarks” (c) “Green Thumb Saplings” (d) “Chai Corner”
  19. 19.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  20. 20.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) to confuse buyers (d) no reason
  21. 21.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “Zzkkq Bites”
  22. 22.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  23. 23.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Chai Corner” (c) “Qxzrt Plvv” (d) “Shop”
  24. 24.Which of these is a poor business name? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “Things”
  25. 25.Which of these is a good logo idea? (a) a blurry photo (b) copied from a big brand (c) a simple lemon shape (d) twenty colours
  26. 26.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  27. 27.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  28. 28.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  29. 29.Which of these is a good logo idea? (a) copied from a big brand (b) too many small details (c) tiny unreadable text (d) your own drawing
  30. 30.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Bright Bookmarks”
  31. 31.True or false: “Stuff and More Stuff” is a poor business name. (a) True (b) False
  32. 32.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  33. 33.True or false: “Zzkkq Bites” is a poor business name. (a) True (b) False
  34. 34.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  35. 35.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Shop” (c) “Maths Buddies” (d) “Paper Petals Cards”
  36. 36.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Shop” (c) “Maths Buddies” (d) “Chai Corner”
  37. 37.✍️ A good business name is… (a) rude (b) impossible to spell (c) short and easy to say (d) very long
  38. 38.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Bright Bookmarks” (c) “The Losers’ Stall” (d) “Qxzrt Plvv”
  39. 39.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  40. 40.🏷️ What is a brand? (a) how people know you (b) your cash box (c) your stall table (d) a type of loan

Answer key

  1. “Maths Buddies”
  2. False
  3. True
  4. a good logo idea
  5. twenty colours
  6. False
  7. True
  8. it is someone else’s
  9. False
  10. “Sunny Sips”
  11. two or three colours
  12. True
  13. “The Losers’ Stall”
  14. True
  15. True
  16. a good logo idea
  17. False
  18. “Qxzrt Plvv”
  19. False
  20. people recognise you
  21. “Zzkkq Bites”
  22. False
  23. “Chai Corner”
  24. “Things”
  25. a simple lemon shape
  26. a good logo idea
  27. a good logo idea
  28. False
  29. your own drawing
  30. “The Losers’ Stall”
  31. True
  32. True
  33. True
  34. True
  35. “Shop”
  36. “Shop”
  37. short and easy to say
  38. “Bright Bookmarks”
  39. a good business name
  40. how people know you

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