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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 329 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ What is a brand? (a) how people know you (b) a type of loan (c) your cash box (d) your stall table
  2. 2.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Things” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  3. 3.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Zzkkq Bites” (c) “The Losers’ Stall” (d) “Maths Buddies”
  4. 4.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  5. 5.✍️ A good business name is… (a) very long (b) impossible to spell (c) rude (d) short and easy to say
  6. 6.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  7. 7.Which of these is a good business name? (a) “Shop” (b) “The Losers’ Stall” (c) “Zzkkq Bites” (d) “Chai Corner”
  8. 8.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  9. 9.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  10. 10.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  11. 11.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  12. 12.Which of these is a poor business name? (a) “Chai Corner” (b) “The Losers’ Stall” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  13. 13.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Shop” (c) “Things” (d) “Paper Petals Cards”
  14. 14.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Sunny Sips” (c) “Stuff and More Stuff” (d) “Qxzrt Plvv”
  15. 15.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  16. 16.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Shop” (d) “Qxzrt Plvv”
  17. 17.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  18. 18.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  19. 19.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Paper Petals Cards” (d) “Zzkkq Bites”
  20. 20.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  21. 21.Which of these is a poor logo idea? (a) a blurry photo (b) a simple lemon shape (c) clear at a small size (d) your own drawing
  22. 22.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  23. 23.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Sunny Sips” (c) “Maths Buddies” (d) “Bright Bookmarks”
  24. 24.Which of these is a poor logo idea? (a) a simple lemon shape (b) copied from a big brand (c) easy to draw by hand (d) two or three colours
  25. 25.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  26. 26.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  27. 27.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  28. 28.Which of these is a good logo idea? (a) twenty colours (b) a blurry photo (c) copied from a big brand (d) a simple lemon shape
  29. 29.True or false: “Things” is a poor business name. (a) False (b) True
  30. 30.Which of these is a good logo idea? (a) twenty colours (b) tiny unreadable text (c) copied from a big brand (d) easy to draw by hand
  31. 31.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  32. 32.True or false: “Qxzrt Plvv” is a poor business name. (a) True (b) False
  33. 33.Which of these is a good logo idea? (a) clear at a small size (b) tiny unreadable text (c) too many small details (d) twenty colours
  34. 34.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  35. 35.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  36. 36.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Things” (c) “Shop” (d) “Qxzrt Plvv”
  37. 37.Which of these is a poor business name? (a) “Sunny Sips” (b) “Chai Corner” (c) “Stuff and More Stuff” (d) “Green Thumb Saplings”
  38. 38.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Paper Petals Cards” (c) “Bright Bookmarks” (d) “Chai Corner”
  39. 39.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  40. 40.🎨 Why not copy a famous logo? (a) copying is smart (b) it is too easy (c) logos are free (d) it is someone else’s

Answer key

  1. how people know you
  2. “Things”
  3. “Maths Buddies”
  4. False
  5. short and easy to say
  6. a poor business name
  7. “Chai Corner”
  8. False
  9. False
  10. False
  11. a poor business name
  12. “The Losers’ Stall”
  13. “Paper Petals Cards”
  14. “Sunny Sips”
  15. False
  16. “Bright Bookmarks”
  17. a poor business name
  18. False
  19. “Zzkkq Bites”
  20. True
  21. a blurry photo
  22. False
  23. “Qxzrt Plvv”
  24. copied from a big brand
  25. a good logo idea
  26. True
  27. a good logo idea
  28. a simple lemon shape
  29. True
  30. easy to draw by hand
  31. a poor logo idea
  32. True
  33. clear at a small size
  34. False
  35. False
  36. “Chai Corner”
  37. “Stuff and More Stuff”
  38. “Qxzrt Plvv”
  39. False
  40. it is someone else’s

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