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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 331 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor business name? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Paper Petals Cards” (d) “Shop”
  2. 2.🎨 Why not copy a famous logo? (a) copying is smart (b) it is someone else’s (c) it is too easy (d) logos are free
  3. 3.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  4. 4.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Things” (d) “Shop”
  5. 5.True or false: “too many small details” is a good logo idea. (a) True (b) False
  6. 6.Which of these is a poor logo idea? (a) your own drawing (b) clear at a small size (c) a simple lemon shape (d) twenty colours
  7. 7.Which of these is a poor logo idea? (a) two or three colours (b) easy to draw by hand (c) a blurry photo (d) clear at a small size
  8. 8.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) your stall table (d) how people know you
  9. 9.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  10. 10.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  11. 11.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Maths Buddies” (c) “Chai Corner” (d) “Bright Bookmarks”
  12. 12.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  13. 13.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) no reason (d) to confuse buyers
  14. 14.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  15. 15.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  16. 16.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  17. 17.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) clear at a small size (d) tiny unreadable text
  18. 18.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  19. 19.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  20. 20.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  21. 21.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  22. 22.Which of these is a poor logo idea? (a) two or three colours (b) your own drawing (c) copied from a big brand (d) a simple lemon shape
  23. 23.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  24. 24.Which of these is a poor business name? (a) “Things” (b) “Sunny Sips” (c) “Maths Buddies” (d) “Paper Petals Cards”
  25. 25.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  26. 26.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Zzkkq Bites” (d) “The Losers’ Stall”
  27. 27.✍️ A good business name is… (a) very long (b) impossible to spell (c) rude (d) short and easy to say
  28. 28.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  29. 29.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  30. 30.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Things” (c) “Qxzrt Plvv” (d) “Paper Petals Cards”
  31. 31.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  32. 32.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  33. 33.Which of these is a poor logo idea? (a) two or three colours (b) clear at a small size (c) too many small details (d) easy to draw by hand
  34. 34.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  35. 35.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  36. 36.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  37. 37.True or false: “Things” is a good business name. (a) False (b) True
  38. 38.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Qxzrt Plvv” (c) “Bright Bookmarks” (d) “Sunny Sips”
  39. 39.Which of these is a good logo idea? (a) too many small details (b) tiny unreadable text (c) your own drawing (d) copied from a big brand
  40. 40.Which of these is a good logo idea? (a) easy to draw by hand (b) too many small details (c) copied from a big brand (d) twenty colours

Answer key

  1. “Shop”
  2. it is someone else’s
  3. False
  4. “Green Thumb Saplings”
  5. False
  6. twenty colours
  7. a blurry photo
  8. how people know you
  9. False
  10. True
  11. “Zzkkq Bites”
  12. a poor logo idea
  13. people recognise you
  14. True
  15. True
  16. a poor logo idea
  17. clear at a small size
  18. False
  19. False
  20. a good business name
  21. a good logo idea
  22. copied from a big brand
  23. a good business name
  24. “Things”
  25. a good logo idea
  26. “Green Thumb Saplings”
  27. short and easy to say
  28. True
  29. a poor business name
  30. “Paper Petals Cards”
  31. a poor business name
  32. a poor business name
  33. too many small details
  34. False
  35. True
  36. a poor business name
  37. False
  38. “Qxzrt Plvv”
  39. your own drawing
  40. easy to draw by hand

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