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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 332 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Sunny Sips” (c) “Paper Petals Cards” (d) “Maths Buddies”
  2. 2.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) no reason (c) it costs more (d) people recognise you
  3. 3.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  4. 4.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  5. 5.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “Paper Petals Cards” (d) “The Losers’ Stall”
  6. 6.Which of these is a good logo idea? (a) tiny unreadable text (b) two or three colours (c) a blurry photo (d) too many small details
  7. 7.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  8. 8.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Things” (c) “Bright Bookmarks” (d) “The Losers’ Stall”
  9. 9.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  10. 10.Which of these is a poor business name? (a) “Chai Corner” (b) “Stuff and More Stuff” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  11. 11.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  12. 12.Which of these is a good logo idea? (a) a simple lemon shape (b) twenty colours (c) a blurry photo (d) copied from a big brand
  13. 13.🏷️ What is a brand? (a) your stall table (b) how people know you (c) a type of loan (d) your cash box
  14. 14.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  15. 15.Which of these is a poor logo idea? (a) a simple lemon shape (b) copied from a big brand (c) your own drawing (d) two or three colours
  16. 16.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Zzkkq Bites” (c) “Sunny Sips” (d) “Shop”
  17. 17.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  18. 18.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  19. 19.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  20. 20.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  21. 21.True or false: “Shop” is a good business name. (a) True (b) False
  22. 22.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Sunny Sips”
  23. 23.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Things” (c) “Zzkkq Bites” (d) “Bright Bookmarks”
  24. 24.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  25. 25.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  26. 26.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Chai Corner” (c) “Zzkkq Bites” (d) “Qxzrt Plvv”
  27. 27.Which of these is a good logo idea? (a) easy to draw by hand (b) too many small details (c) twenty colours (d) tiny unreadable text
  28. 28.Which of these is a poor business name? (a) “Chai Corner” (b) “Things” (c) “Green Thumb Saplings” (d) “Sunny Sips”
  29. 29.True or false: “Chai Corner” is a good business name. (a) False (b) True
  30. 30.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  31. 31.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  32. 32.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Shop” (c) “Things” (d) “Sunny Sips”
  33. 33.Which of these is a poor business name? (a) “Chai Corner” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Green Thumb Saplings”
  34. 34.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is someone else’s (d) it is too easy
  35. 35.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  36. 36.Which of these is a good business name? (a) “Shop” (b) “Things” (c) “The Losers’ Stall” (d) “Green Thumb Saplings”
  37. 37.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  38. 38.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  39. 39.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  40. 40.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False

Answer key

  1. “Zzkkq Bites”
  2. people recognise you
  3. a good business name
  4. a good logo idea
  5. “The Losers’ Stall”
  6. two or three colours
  7. False
  8. “Bright Bookmarks”
  9. a good logo idea
  10. “Stuff and More Stuff”
  11. a poor business name
  12. a simple lemon shape
  13. how people know you
  14. a good logo idea
  15. copied from a big brand
  16. “Sunny Sips”
  17. False
  18. True
  19. “Qxzrt Plvv”
  20. a good business name
  21. False
  22. “Stuff and More Stuff”
  23. “Bright Bookmarks”
  24. a poor logo idea
  25. False
  26. “Chai Corner”
  27. easy to draw by hand
  28. “Things”
  29. True
  30. a good logo idea
  31. a good business name
  32. “Sunny Sips”
  33. “The Losers’ Stall”
  34. it is someone else’s
  35. a poor logo idea
  36. “Green Thumb Saplings”
  37. a poor logo idea
  38. a poor logo idea
  39. a good business name
  40. False

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