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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 343 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  2. 2.🎨 Why not copy a famous logo? (a) it is someone else’s (b) it is too easy (c) copying is smart (d) logos are free
  3. 3.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Shop” (c) “Things” (d) “Green Thumb Saplings”
  4. 4.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  5. 5.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  6. 6.Which of these is a good business name? (a) “Sunny Sips” (b) “Things” (c) “Zzkkq Bites” (d) “Qxzrt Plvv”
  7. 7.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  8. 8.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Sunny Sips”
  9. 9.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  10. 10.Which of these is a poor business name? (a) “Chai Corner” (b) “Shop” (c) “Sunny Sips” (d) “Maths Buddies”
  11. 11.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  12. 12.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  13. 13.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Bright Bookmarks”
  14. 14.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  15. 15.Which of these is a poor business name? (a) “Sunny Sips” (b) “Chai Corner” (c) “Bright Bookmarks” (d) “Zzkkq Bites”
  16. 16.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Maths Buddies” (c) “Chai Corner” (d) “Bright Bookmarks”
  17. 17.Which of these is a poor business name? (a) “Maths Buddies” (b) “Chai Corner” (c) “Sunny Sips” (d) “Things”
  18. 18.Which of these is a good business name? (a) “Bright Bookmarks” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  19. 19.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  20. 20.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  21. 21.Which of these is a good business name? (a) “Paper Petals Cards” (b) “Qxzrt Plvv” (c) “The Losers’ Stall” (d) “Stuff and More Stuff”
  22. 22.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  23. 23.🏷️ What is a brand? (a) your stall table (b) your cash box (c) how people know you (d) a type of loan
  24. 24.Which of these is a poor logo idea? (a) clear at a small size (b) a blurry photo (c) easy to draw by hand (d) two or three colours
  25. 25.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  26. 26.True or false: “Green Thumb Saplings” is a good business name. (a) False (b) True
  27. 27.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  28. 28.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Shop”
  29. 29.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  30. 30.✍️ A good business name is… (a) very long (b) rude (c) short and easy to say (d) impossible to spell
  31. 31.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  32. 32.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  33. 33.True or false: “copied from a big brand” is a poor logo idea. (a) True (b) False
  34. 34.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “The Losers’ Stall”
  35. 35.🔍 Which is the odd one out? (a) “Shop” (b) “Chai Corner” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  36. 36.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Zzkkq Bites” (c) “Maths Buddies” (d) “Shop”
  37. 37.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) it costs more (c) people recognise you (d) no reason
  38. 38.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) tiny unreadable text (d) a simple lemon shape
  39. 39.Which of these is a good business name? (a) “Maths Buddies” (b) “Things” (c) “Qxzrt Plvv” (d) “Shop”
  40. 40.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea

Answer key

  1. a good business name
  2. it is someone else’s
  3. “Green Thumb Saplings”
  4. True
  5. a good business name
  6. “Sunny Sips”
  7. a poor logo idea
  8. “Stuff and More Stuff”
  9. False
  10. “Shop”
  11. a poor business name
  12. False
  13. “The Losers’ Stall”
  14. True
  15. “Zzkkq Bites”
  16. “Qxzrt Plvv”
  17. “Things”
  18. “Bright Bookmarks”
  19. False
  20. a good logo idea
  21. “Paper Petals Cards”
  22. a good business name
  23. how people know you
  24. a blurry photo
  25. False
  26. True
  27. a good logo idea
  28. “Shop”
  29. True
  30. short and easy to say
  31. a poor logo idea
  32. a poor business name
  33. True
  34. “Bright Bookmarks”
  35. “Chai Corner”
  36. “Maths Buddies”
  37. people recognise you
  38. a simple lemon shape
  39. “Maths Buddies”
  40. a poor logo idea

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