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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 344 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor business name? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “Paper Petals Cards”
  2. 2.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  3. 3.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  4. 4.Which of these is a good business name? (a) “Shop” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Green Thumb Saplings”
  5. 5.Which of these is a good logo idea? (a) copied from a big brand (b) a simple lemon shape (c) too many small details (d) tiny unreadable text
  6. 6.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  7. 7.True or false: “too many small details” is a poor logo idea. (a) True (b) False
  8. 8.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  9. 9.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) tiny unreadable text (d) easy to draw by hand
  10. 10.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  11. 11.Which of these is a good business name? (a) “Things” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “Maths Buddies”
  12. 12.Which of these is a good logo idea? (a) tiny unreadable text (b) copied from a big brand (c) twenty colours (d) two or three colours
  13. 13.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is too easy (d) it is someone else’s
  14. 14.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Things” (c) “The Losers’ Stall” (d) “Bright Bookmarks”
  15. 15.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  16. 16.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  17. 17.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  18. 18.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  19. 19.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  20. 20.Which of these is a poor logo idea? (a) a simple lemon shape (b) too many small details (c) two or three colours (d) easy to draw by hand
  21. 21.Which of these is a poor business name? (a) “Chai Corner” (b) “The Losers’ Stall” (c) “Sunny Sips” (d) “Green Thumb Saplings”
  22. 22.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  23. 23.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  24. 24.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Chai Corner”
  25. 25.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  26. 26.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  27. 27.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) no reason (c) people recognise you (d) to confuse buyers
  28. 28.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  29. 29.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  30. 30.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  31. 31.True or false: “too many small details” is a good logo idea. (a) True (b) False
  32. 32.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Bright Bookmarks” (d) “Things”
  33. 33.Which of these is a poor business name? (a) “Chai Corner” (b) “Green Thumb Saplings” (c) “Things” (d) “Sunny Sips”
  34. 34.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  35. 35.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  36. 36.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  37. 37.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  38. 38.Which of these is a poor logo idea? (a) a simple lemon shape (b) your own drawing (c) easy to draw by hand (d) copied from a big brand
  39. 39.🏷️ What is a brand? (a) your cash box (b) your stall table (c) a type of loan (d) how people know you
  40. 40.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name

Answer key

  1. “Qxzrt Plvv”
  2. a good logo idea
  3. True
  4. “Green Thumb Saplings”
  5. a simple lemon shape
  6. a good business name
  7. True
  8. a good business name
  9. tiny unreadable text
  10. False
  11. “Maths Buddies”
  12. two or three colours
  13. it is someone else’s
  14. “Bright Bookmarks”
  15. True
  16. False
  17. True
  18. a poor logo idea
  19. a poor business name
  20. too many small details
  21. “The Losers’ Stall”
  22. a poor business name
  23. False
  24. “Stuff and More Stuff”
  25. a poor logo idea
  26. False
  27. people recognise you
  28. True
  29. a good logo idea
  30. a poor logo idea
  31. False
  32. “Bright Bookmarks”
  33. “Things”
  34. False
  35. True
  36. True
  37. a good logo idea
  38. copied from a big brand
  39. how people know you
  40. a good business name

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