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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 373 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “twenty colours” is a poor logo idea. (a) True (b) False
  2. 2.✍️ A good business name is… (a) short and easy to say (b) very long (c) rude (d) impossible to spell
  3. 3.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “The Losers’ Stall” (c) “Paper Petals Cards” (d) “Sunny Sips”
  4. 4.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Shop”
  5. 5.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  6. 6.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  7. 7.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  8. 8.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  9. 9.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  10. 10.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  11. 11.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  12. 12.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  13. 13.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  14. 14.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Maths Buddies” (c) “Sunny Sips” (d) “The Losers’ Stall”
  15. 15.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  16. 16.Which of these is a poor logo idea? (a) a blurry photo (b) easy to draw by hand (c) clear at a small size (d) two or three colours
  17. 17.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  18. 18.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Stuff and More Stuff” (c) “Chai Corner” (d) “Qxzrt Plvv”
  19. 19.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  20. 20.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  21. 21.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) to confuse buyers (c) no reason (d) people recognise you
  22. 22.True or false: “Things” is a poor business name. (a) False (b) True
  23. 23.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  24. 24.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  25. 25.🏷️ What is a brand? (a) how people know you (b) a type of loan (c) your stall table (d) your cash box
  26. 26.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  27. 27.Which of these is a poor business name? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Things”
  28. 28.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  29. 29.True or false: “too many small details” is a good logo idea. (a) True (b) False
  30. 30.Which of these is a good logo idea? (a) copied from a big brand (b) too many small details (c) tiny unreadable text (d) clear at a small size
  31. 31.Which of these is a poor business name? (a) “Maths Buddies” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Qxzrt Plvv”
  32. 32.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  33. 33.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  34. 34.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  35. 35.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  36. 36.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  37. 37.🔍 Which is the odd one out? (a) “Shop” (b) “The Losers’ Stall” (c) “Green Thumb Saplings” (d) “Things”
  38. 38.Which of these is a good business name? (a) “Bright Bookmarks” (b) “Qxzrt Plvv” (c) “Shop” (d) “Zzkkq Bites”
  39. 39.🔍 Which is the odd one out? (a) “Shop” (b) “Things” (c) “Sunny Sips” (d) “The Losers’ Stall”
  40. 40.True or false: “Sunny Sips” is a poor business name. (a) False (b) True

Answer key

  1. True
  2. short and easy to say
  3. “The Losers’ Stall”
  4. “Shop”
  5. False
  6. a good business name
  7. True
  8. a good business name
  9. True
  10. a good logo idea
  11. “Qxzrt Plvv”
  12. True
  13. a poor business name
  14. “The Losers’ Stall”
  15. False
  16. a blurry photo
  17. False
  18. “Chai Corner”
  19. a poor logo idea
  20. a good logo idea
  21. people recognise you
  22. True
  23. a poor business name
  24. a good business name
  25. how people know you
  26. a poor logo idea
  27. “Things”
  28. False
  29. False
  30. clear at a small size
  31. “Qxzrt Plvv”
  32. a poor business name
  33. a good logo idea
  34. a poor logo idea
  35. False
  36. True
  37. “Green Thumb Saplings”
  38. “Bright Bookmarks”
  39. “Sunny Sips”
  40. False

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