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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 402 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  2. 2.🎨 Why not copy a famous logo? (a) copying is smart (b) it is someone else’s (c) it is too easy (d) logos are free
  3. 3.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  4. 4.Which of these is a good logo idea? (a) your own drawing (b) tiny unreadable text (c) twenty colours (d) too many small details
  5. 5.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  6. 6.✍️ A good business name is… (a) very long (b) rude (c) impossible to spell (d) short and easy to say
  7. 7.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Zzkkq Bites” (c) “Qxzrt Plvv” (d) “The Losers’ Stall”
  8. 8.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) your stall table (d) how people know you
  9. 9.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  10. 10.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  11. 11.Which of these is a good business name? (a) “Shop” (b) “Paper Petals Cards” (c) “The Losers’ Stall” (d) “Qxzrt Plvv”
  12. 12.True or false: “Chai Corner” is a good business name. (a) True (b) False
  13. 13.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  14. 14.Which of these is a poor business name? (a) “Shop” (b) “Sunny Sips” (c) “Maths Buddies” (d) “Bright Bookmarks”
  15. 15.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  16. 16.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  17. 17.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Shop” (c) “Things” (d) “Bright Bookmarks”
  18. 18.True or false: “Things” is a good business name. (a) True (b) False
  19. 19.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “Shop” (d) “Chai Corner”
  20. 20.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  21. 21.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  22. 22.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  23. 23.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  24. 24.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  25. 25.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  26. 26.🔍 Which is the odd one out? (a) “Things” (b) “Shop” (c) “Bright Bookmarks” (d) “Qxzrt Plvv”
  27. 27.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “The Losers’ Stall”
  28. 28.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  29. 29.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  30. 30.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Green Thumb Saplings” (c) “Shop” (d) “Things”
  31. 31.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  32. 32.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  33. 33.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  34. 34.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  35. 35.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  36. 36.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Things” (d) “Bright Bookmarks”
  37. 37.True or false: “Shop” is a poor business name. (a) False (b) True
  38. 38.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  39. 39.Which of these is a poor logo idea? (a) two or three colours (b) easy to draw by hand (c) tiny unreadable text (d) a simple lemon shape
  40. 40.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False

Answer key

  1. True
  2. it is someone else’s
  3. a good logo idea
  4. your own drawing
  5. False
  6. short and easy to say
  7. “Chai Corner”
  8. how people know you
  9. a good business name
  10. True
  11. “Paper Petals Cards”
  12. True
  13. False
  14. “Shop”
  15. True
  16. False
  17. “Bright Bookmarks”
  18. False
  19. “Shop”
  20. “Sunny Sips”
  21. False
  22. a good business name
  23. a poor logo idea
  24. True
  25. a good business name
  26. “Bright Bookmarks”
  27. “The Losers’ Stall”
  28. False
  29. False
  30. “Green Thumb Saplings”
  31. True
  32. a poor business name
  33. a good logo idea
  34. False
  35. a good logo idea
  36. “Things”
  37. True
  38. True
  39. tiny unreadable text
  40. False

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