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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 41 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.Which of these is a good business name? (a) “Shop” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “Sunny Sips”
  2. 2.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  3. 3.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  4. 4.Which of these is a good logo idea? (a) copied from a big brand (b) twenty colours (c) a simple lemon shape (d) too many small details
  5. 5.✍️ A good business name is… (a) rude (b) impossible to spell (c) very long (d) short and easy to say
  6. 6.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  7. 7.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Things” (c) “Bright Bookmarks” (d) “Sunny Sips”
  8. 8.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  9. 9.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  10. 10.True or false: “Shop” is a good business name. (a) False (b) True
  11. 11.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “Paper Petals Cards”
  12. 12.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Zzkkq Bites” (c) “Bright Bookmarks” (d) “Green Thumb Saplings”
  13. 13.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  14. 14.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  15. 15.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  16. 16.Which of these is a poor business name? (a) “Chai Corner” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Bright Bookmarks”
  17. 17.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  18. 18.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  19. 19.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  20. 20.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  21. 21.True or false: “Shop” is a poor business name. (a) False (b) True
  22. 22.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  23. 23.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) too many small details (d) your own drawing
  24. 24.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  25. 25.Which of these is a poor logo idea? (a) a simple lemon shape (b) your own drawing (c) easy to draw by hand (d) tiny unreadable text
  26. 26.Which of these is a good business name? (a) “Things” (b) “Bright Bookmarks” (c) “Zzkkq Bites” (d) “Stuff and More Stuff”
  27. 27.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  28. 28.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  29. 29.Which of these is a good logo idea? (a) a blurry photo (b) two or three colours (c) copied from a big brand (d) tiny unreadable text
  30. 30.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  31. 31.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  32. 32.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Shop” (c) “Stuff and More Stuff” (d) “Maths Buddies”
  33. 33.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  34. 34.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Maths Buddies” (c) “Chai Corner” (d) “Shop”
  35. 35.🎨 Why not copy a famous logo? (a) it is too easy (b) it is someone else’s (c) logos are free (d) copying is smart
  36. 36.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  37. 37.Which of these is a poor logo idea? (a) easy to draw by hand (b) a blurry photo (c) your own drawing (d) a simple lemon shape
  38. 38.Which of these is a poor business name? (a) “Sunny Sips” (b) “Zzkkq Bites” (c) “Green Thumb Saplings” (d) “Bright Bookmarks”
  39. 39.Which of these is a good logo idea? (a) copied from a big brand (b) easy to draw by hand (c) a blurry photo (d) tiny unreadable text
  40. 40.🏷️ What is a brand? (a) a type of loan (b) your cash box (c) your stall table (d) how people know you

Answer key

  1. “Sunny Sips”
  2. a poor business name
  3. True
  4. a simple lemon shape
  5. short and easy to say
  6. False
  7. “Things”
  8. a poor logo idea
  9. a poor logo idea
  10. False
  11. “Qxzrt Plvv”
  12. “Zzkkq Bites”
  13. a poor logo idea
  14. True
  15. a good business name
  16. “Stuff and More Stuff”
  17. a good business name
  18. a good logo idea
  19. a good business name
  20. a poor logo idea
  21. True
  22. a good business name
  23. too many small details
  24. a poor logo idea
  25. tiny unreadable text
  26. “Bright Bookmarks”
  27. True
  28. a good logo idea
  29. two or three colours
  30. False
  31. a good logo idea
  32. “Maths Buddies”
  33. a poor business name
  34. “Shop”
  35. it is someone else’s
  36. a poor business name
  37. a blurry photo
  38. “Zzkkq Bites”
  39. easy to draw by hand
  40. how people know you

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