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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 42 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🎨 Why not copy a famous logo? (a) logos are free (b) it is someone else’s (c) it is too easy (d) copying is smart
  2. 2.🔍 Which is the odd one out? (a) “Shop” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “Green Thumb Saplings”
  3. 3.Which of these is a good business name? (a) “Things” (b) “Stuff and More Stuff” (c) “Maths Buddies” (d) “The Losers’ Stall”
  4. 4.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  5. 5.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Stuff and More Stuff” (c) “Bright Bookmarks” (d) “Maths Buddies”
  6. 6.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  7. 7.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  8. 8.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  9. 9.Which of these is a good logo idea? (a) copied from a big brand (b) a blurry photo (c) tiny unreadable text (d) two or three colours
  10. 10.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  11. 11.True or false: “Stuff and More Stuff” is a poor business name. (a) True (b) False
  12. 12.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  13. 13.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  14. 14.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  15. 15.Which of these is a poor logo idea? (a) two or three colours (b) a simple lemon shape (c) too many small details (d) clear at a small size
  16. 16.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Things” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  17. 17.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Maths Buddies”
  18. 18.True or false: “too many small details” is a good logo idea. (a) False (b) True
  19. 19.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Green Thumb Saplings”
  20. 20.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  21. 21.🏷️ What is a brand? (a) your stall table (b) your cash box (c) a type of loan (d) how people know you
  22. 22.Which of these is a good logo idea? (a) twenty colours (b) a simple lemon shape (c) a blurry photo (d) too many small details
  23. 23.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  24. 24.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Shop” (c) “Sunny Sips” (d) “Maths Buddies”
  25. 25.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  26. 26.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  27. 27.Which of these is a poor logo idea? (a) your own drawing (b) easy to draw by hand (c) copied from a big brand (d) a simple lemon shape
  28. 28.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  29. 29.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  30. 30.Which of these is a poor logo idea? (a) easy to draw by hand (b) twenty colours (c) clear at a small size (d) two or three colours
  31. 31.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “Sunny Sips”
  32. 32.Which of these is a good business name? (a) “Shop” (b) “Bright Bookmarks” (c) “Stuff and More Stuff” (d) “The Losers’ Stall”
  33. 33.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  34. 34.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  35. 35.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Shop” (d) “The Losers’ Stall”
  36. 36.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Things” (c) “Chai Corner” (d) “Shop”
  37. 37.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  38. 38.Which of these is a good logo idea? (a) your own drawing (b) twenty colours (c) copied from a big brand (d) tiny unreadable text
  39. 39.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) tiny unreadable text (d) clear at a small size
  40. 40.True or false: “Shop” is a poor business name. (a) True (b) False

Answer key

  1. it is someone else’s
  2. “Shop”
  3. “Maths Buddies”
  4. a poor business name
  5. “Stuff and More Stuff”
  6. a poor logo idea
  7. a good logo idea
  8. “Qxzrt Plvv”
  9. two or three colours
  10. a poor logo idea
  11. True
  12. False
  13. a good logo idea
  14. True
  15. too many small details
  16. “Things”
  17. “The Losers’ Stall”
  18. False
  19. “Zzkkq Bites”
  20. False
  21. how people know you
  22. a simple lemon shape
  23. True
  24. “Shop”
  25. True
  26. a poor logo idea
  27. copied from a big brand
  28. a good business name
  29. a poor business name
  30. twenty colours
  31. “Sunny Sips”
  32. “Bright Bookmarks”
  33. True
  34. False
  35. “Green Thumb Saplings”
  36. “Chai Corner”
  37. True
  38. your own drawing
  39. clear at a small size
  40. True

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