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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 43 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False
  2. 2.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is too easy (d) it is someone else’s
  3. 3.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Maths Buddies” (d) “Stuff and More Stuff”
  4. 4.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  5. 5.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) your own drawing (d) tiny unreadable text
  6. 6.Which of these is a poor logo idea? (a) easy to draw by hand (b) your own drawing (c) a blurry photo (d) two or three colours
  7. 7.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Things” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  8. 8.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  9. 9.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  10. 10.Which of these is a poor business name? (a) “Sunny Sips” (b) “Chai Corner” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  11. 11.🏷️ What is a brand? (a) a type of loan (b) how people know you (c) your cash box (d) your stall table
  12. 12.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  13. 13.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  14. 14.Which of these is a poor business name? (a) “The Losers’ Stall” (b) “Green Thumb Saplings” (c) “Paper Petals Cards” (d) “Chai Corner”
  15. 15.Which of these is a poor logo idea? (a) clear at a small size (b) copied from a big brand (c) a simple lemon shape (d) two or three colours
  16. 16.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Things” (d) “Maths Buddies”
  17. 17.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Paper Petals Cards” (c) “Things” (d) “Stuff and More Stuff”
  18. 18.Which of these is a poor business name? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Maths Buddies” (d) “Stuff and More Stuff”
  19. 19.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  20. 20.✍️ A good business name is… (a) rude (b) short and easy to say (c) impossible to spell (d) very long
  21. 21.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Bright Bookmarks” (d) “Shop”
  22. 22.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Maths Buddies” (c) “Paper Petals Cards” (d) “Chai Corner”
  23. 23.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  24. 24.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Maths Buddies” (c) “Shop” (d) “Things”
  25. 25.🔍 Which is the odd one out? (a) “Things” (b) “Shop” (c) “Chai Corner” (d) “Stuff and More Stuff”
  26. 26.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  27. 27.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  28. 28.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  29. 29.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  30. 30.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  31. 31.True or false: “twenty colours” is a poor logo idea. (a) True (b) False
  32. 32.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  33. 33.True or false: “Shop” is a poor business name. (a) True (b) False
  34. 34.Which of these is a good logo idea? (a) tiny unreadable text (b) twenty colours (c) too many small details (d) easy to draw by hand
  35. 35.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) no reason (c) it costs more (d) to confuse buyers
  36. 36.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  37. 37.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  38. 38.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  39. 39.Which of these is a good logo idea? (a) copied from a big brand (b) tiny unreadable text (c) two or three colours (d) twenty colours
  40. 40.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “Things”

Answer key

  1. True
  2. it is someone else’s
  3. “Stuff and More Stuff”
  4. a good logo idea
  5. tiny unreadable text
  6. a blurry photo
  7. “Sunny Sips”
  8. False
  9. a good business name
  10. “Qxzrt Plvv”
  11. how people know you
  12. True
  13. True
  14. “The Losers’ Stall”
  15. copied from a big brand
  16. “Things”
  17. “Paper Petals Cards”
  18. “Stuff and More Stuff”
  19. False
  20. short and easy to say
  21. “Shop”
  22. “Zzkkq Bites”
  23. a poor business name
  24. “Maths Buddies”
  25. “Chai Corner”
  26. a good logo idea
  27. a good logo idea
  28. a good business name
  29. False
  30. True
  31. True
  32. a poor business name
  33. True
  34. easy to draw by hand
  35. people recognise you
  36. False
  37. False
  38. a poor business name
  39. two or three colours
  40. “Maths Buddies”

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