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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 421 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  2. 2.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  3. 3.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  4. 4.True or false: “Shop” is a poor business name. (a) True (b) False
  5. 5.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Qxzrt Plvv” (c) “Things” (d) “Paper Petals Cards”
  6. 6.Which of these is a good business name? (a) “Green Thumb Saplings” (b) “Shop” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  7. 7.🎨 Why not copy a famous logo? (a) it is someone else’s (b) it is too easy (c) copying is smart (d) logos are free
  8. 8.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Green Thumb Saplings” (d) “Qxzrt Plvv”
  9. 9.Which of these is a good logo idea? (a) a simple lemon shape (b) copied from a big brand (c) a blurry photo (d) tiny unreadable text
  10. 10.Which of these is a poor logo idea? (a) copied from a big brand (b) two or three colours (c) your own drawing (d) clear at a small size
  11. 11.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  12. 12.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  13. 13.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Bright Bookmarks” (c) “Zzkkq Bites” (d) “Sunny Sips”
  14. 14.Which of these is a poor business name? (a) “Maths Buddies” (b) “Chai Corner” (c) “Bright Bookmarks” (d) “The Losers’ Stall”
  15. 15.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  16. 16.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  17. 17.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  18. 18.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  19. 19.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Chai Corner” (c) “Bright Bookmarks” (d) “Stuff and More Stuff”
  20. 20.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  21. 21.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Chai Corner” (c) “Maths Buddies” (d) “Sunny Sips”
  22. 22.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  23. 23.True or false: “Stuff and More Stuff” is a poor business name. (a) True (b) False
  24. 24.✍️ A good business name is… (a) very long (b) rude (c) impossible to spell (d) short and easy to say
  25. 25.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Things” (c) “Maths Buddies” (d) “Shop”
  26. 26.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  27. 27.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  28. 28.Which of these is a good logo idea? (a) tiny unreadable text (b) clear at a small size (c) copied from a big brand (d) twenty colours
  29. 29.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) how people know you (d) your stall table
  30. 30.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Shop”
  31. 31.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  32. 32.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) to confuse buyers (d) no reason
  33. 33.Which of these is a poor logo idea? (a) a simple lemon shape (b) your own drawing (c) two or three colours (d) a blurry photo
  34. 34.🔍 Which is the odd one out? (a) “Things” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  35. 35.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  36. 36.Which of these is a good business name? (a) “Things” (b) “Zzkkq Bites” (c) “Chai Corner” (d) “Qxzrt Plvv”
  37. 37.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  38. 38.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “Zzkkq Bites” (d) “Paper Petals Cards”
  39. 39.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Shop” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  40. 40.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Zzkkq Bites” (d) “Sunny Sips”

Answer key

  1. a good logo idea
  2. a good business name
  3. False
  4. True
  5. “Paper Petals Cards”
  6. “Green Thumb Saplings”
  7. it is someone else’s
  8. “Qxzrt Plvv”
  9. a simple lemon shape
  10. copied from a big brand
  11. a good business name
  12. True
  13. “Zzkkq Bites”
  14. “The Losers’ Stall”
  15. False
  16. a poor business name
  17. a poor business name
  18. a poor business name
  19. “Stuff and More Stuff”
  20. True
  21. “The Losers’ Stall”
  22. a good business name
  23. True
  24. short and easy to say
  25. “Maths Buddies”
  26. False
  27. False
  28. clear at a small size
  29. how people know you
  30. “Shop”
  31. False
  32. people recognise you
  33. a blurry photo
  34. “Bright Bookmarks”
  35. a poor logo idea
  36. “Chai Corner”
  37. a good logo idea
  38. “Zzkkq Bites”
  39. “Maths Buddies”
  40. “Sunny Sips”

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