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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 427 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  2. 2.True or false: “Qxzrt Plvv” is a good business name. (a) False (b) True
  3. 3.🔍 Which is the odd one out? (a) “Shop” (b) “Things” (c) “The Losers’ Stall” (d) “Chai Corner”
  4. 4.Which of these is a good logo idea? (a) too many small details (b) clear at a small size (c) tiny unreadable text (d) copied from a big brand
  5. 5.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  6. 6.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  7. 7.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  8. 8.Which of these is a good business name? (a) “Zzkkq Bites” (b) “The Losers’ Stall” (c) “Maths Buddies” (d) “Things”
  9. 9.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  10. 10.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  11. 11.🔍 Which is the odd one out? (a) “Shop” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “Things”
  12. 12.Which of these is a poor business name? (a) “Chai Corner” (b) “Sunny Sips” (c) “Things” (d) “Paper Petals Cards”
  13. 13.Which of these is a poor logo idea? (a) too many small details (b) two or three colours (c) your own drawing (d) easy to draw by hand
  14. 14.Which of these is a poor logo idea? (a) easy to draw by hand (b) two or three colours (c) tiny unreadable text (d) clear at a small size
  15. 15.Which of these is a good logo idea? (a) a blurry photo (b) copied from a big brand (c) twenty colours (d) easy to draw by hand
  16. 16.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  17. 17.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  18. 18.True or false: “Things” is a poor business name. (a) False (b) True
  19. 19.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  20. 20.Which of these is a good business name? (a) “Zzkkq Bites” (b) “The Losers’ Stall” (c) “Sunny Sips” (d) “Things”
  21. 21.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Green Thumb Saplings” (c) “Shop” (d) “Sunny Sips”
  22. 22.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Shop” (c) “Zzkkq Bites” (d) “Chai Corner”
  23. 23.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  24. 24.🔁 Why use the same colours on posters and the stall? (a) no reason (b) to confuse buyers (c) it costs more (d) people recognise you
  25. 25.🎨 Why not copy a famous logo? (a) it is someone else’s (b) logos are free (c) copying is smart (d) it is too easy
  26. 26.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  27. 27.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  28. 28.Which of these is a poor business name? (a) “Sunny Sips” (b) “Stuff and More Stuff” (c) “Maths Buddies” (d) “Paper Petals Cards”
  29. 29.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  30. 30.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Maths Buddies”
  31. 31.🏷️ What is a brand? (a) a type of loan (b) your cash box (c) how people know you (d) your stall table
  32. 32.Which of these is a poor business name? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “The Losers’ Stall” (d) “Maths Buddies”
  33. 33.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  34. 34.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Shop” (d) “Chai Corner”
  35. 35.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Maths Buddies” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  36. 36.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Qxzrt Plvv” (d) “Maths Buddies”
  37. 37.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  38. 38.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “Shop”
  39. 39.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  40. 40.🔍 Which is the odd one out? (a) “Shop” (b) “Zzkkq Bites” (c) “Green Thumb Saplings” (d) “Things”

Answer key

  1. a poor logo idea
  2. False
  3. “Chai Corner”
  4. clear at a small size
  5. a poor logo idea
  6. a poor business name
  7. a good business name
  8. “Maths Buddies”
  9. a poor logo idea
  10. a poor business name
  11. “Paper Petals Cards”
  12. “Things”
  13. too many small details
  14. tiny unreadable text
  15. easy to draw by hand
  16. True
  17. True
  18. True
  19. a good logo idea
  20. “Sunny Sips”
  21. “Shop”
  22. “Chai Corner”
  23. a good business name
  24. people recognise you
  25. it is someone else’s
  26. a good logo idea
  27. a good business name
  28. “Stuff and More Stuff”
  29. a poor business name
  30. “Zzkkq Bites”
  31. how people know you
  32. “The Losers’ Stall”
  33. a good logo idea
  34. “Shop”
  35. “Zzkkq Bites”
  36. “Qxzrt Plvv”
  37. a poor business name
  38. “Bright Bookmarks”
  39. False
  40. “Green Thumb Saplings”

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