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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 432 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  2. 2.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “Sunny Sips”
  3. 3.🔍 Which is the odd one out? (a) “Shop” (b) “The Losers’ Stall” (c) “Things” (d) “Bright Bookmarks”
  4. 4.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “Chai Corner”
  5. 5.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  6. 6.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Chai Corner” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  7. 7.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  8. 8.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  9. 9.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) no reason (c) to confuse buyers (d) it costs more
  10. 10.True or false: “Chai Corner” is a good business name. (a) False (b) True
  11. 11.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  12. 12.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) how people know you (d) your cash box
  13. 13.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  14. 14.🎨 Why not copy a famous logo? (a) logos are free (b) it is too easy (c) it is someone else’s (d) copying is smart
  15. 15.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Zzkkq Bites” (d) “Chai Corner”
  16. 16.Which of these is a poor business name? (a) “Maths Buddies” (b) “The Losers’ Stall” (c) “Sunny Sips” (d) “Bright Bookmarks”
  17. 17.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  18. 18.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Shop”
  19. 19.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  20. 20.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  21. 21.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  22. 22.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  23. 23.Which of these is a poor logo idea? (a) a simple lemon shape (b) your own drawing (c) easy to draw by hand (d) a blurry photo
  24. 24.🔍 Which is the odd one out? (a) “Things” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Shop”
  25. 25.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  26. 26.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  27. 27.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  28. 28.Which of these is a good business name? (a) “Sunny Sips” (b) “Stuff and More Stuff” (c) “Things” (d) “Shop”
  29. 29.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  30. 30.Which of these is a good logo idea? (a) tiny unreadable text (b) too many small details (c) easy to draw by hand (d) a blurry photo
  31. 31.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  32. 32.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  33. 33.Which of these is a good logo idea? (a) copied from a big brand (b) too many small details (c) two or three colours (d) a blurry photo
  34. 34.Which of these is a good business name? (a) “Green Thumb Saplings” (b) “Stuff and More Stuff” (c) “Things” (d) “Qxzrt Plvv”
  35. 35.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  36. 36.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  37. 37.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  38. 38.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  39. 39.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  40. 40.True or false: “twenty colours” is a poor logo idea. (a) False (b) True

Answer key

  1. a poor logo idea
  2. “Zzkkq Bites”
  3. “Bright Bookmarks”
  4. “Qxzrt Plvv”
  5. True
  6. “Qxzrt Plvv”
  7. False
  8. a poor logo idea
  9. people recognise you
  10. True
  11. False
  12. how people know you
  13. “Stuff and More Stuff”
  14. it is someone else’s
  15. “Zzkkq Bites”
  16. “The Losers’ Stall”
  17. a good business name
  18. “Shop”
  19. a good logo idea
  20. False
  21. False
  22. False
  23. a blurry photo
  24. “Chai Corner”
  25. True
  26. a poor logo idea
  27. False
  28. “Sunny Sips”
  29. False
  30. easy to draw by hand
  31. a good business name
  32. False
  33. two or three colours
  34. “Green Thumb Saplings”
  35. a good business name
  36. True
  37. True
  38. True
  39. a poor business name
  40. True

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