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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 445 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) tiny unreadable text (d) your own drawing
  2. 2.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) no reason (c) people recognise you (d) it costs more
  3. 3.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  4. 4.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  5. 5.Which of these is a good logo idea? (a) copied from a big brand (b) twenty colours (c) tiny unreadable text (d) a simple lemon shape
  6. 6.🎨 Why not copy a famous logo? (a) logos are free (b) it is too easy (c) copying is smart (d) it is someone else’s
  7. 7.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  8. 8.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False
  9. 9.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  10. 10.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  11. 11.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  12. 12.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Sunny Sips” (d) “Bright Bookmarks”
  13. 13.Which of these is a good business name? (a) “Shop” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “Qxzrt Plvv”
  14. 14.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  15. 15.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  16. 16.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  17. 17.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Things” (c) “Chai Corner” (d) “Maths Buddies”
  18. 18.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  19. 19.True or false: “Things” is a good business name. (a) False (b) True
  20. 20.🔍 Which is the odd one out? (a) “Shop” (b) “Things” (c) “Zzkkq Bites” (d) “Sunny Sips”
  21. 21.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) your stall table (d) how people know you
  22. 22.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  23. 23.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  24. 24.🔍 Which is the odd one out? (a) “Things” (b) “Zzkkq Bites” (c) “Bright Bookmarks” (d) “Shop”
  25. 25.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Maths Buddies” (d) “Shop”
  26. 26.Which of these is a poor business name? (a) “Chai Corner” (b) “Maths Buddies” (c) “Green Thumb Saplings” (d) “The Losers’ Stall”
  27. 27.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  28. 28.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  29. 29.True or false: “twenty colours” is a poor logo idea. (a) True (b) False
  30. 30.✍️ A good business name is… (a) rude (b) short and easy to say (c) very long (d) impossible to spell
  31. 31.Which of these is a poor logo idea? (a) your own drawing (b) easy to draw by hand (c) twenty colours (d) a simple lemon shape
  32. 32.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  33. 33.True or false: “Zzkkq Bites” is a good business name. (a) False (b) True
  34. 34.🔍 Which is the odd one out? (a) “Shop” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “Things”
  35. 35.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  36. 36.True or false: “too many small details” is a good logo idea. (a) False (b) True
  37. 37.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Things” (c) “Zzkkq Bites” (d) “Maths Buddies”
  38. 38.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Zzkkq Bites” (d) “Sunny Sips”
  39. 39.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Things” (d) “The Losers’ Stall”
  40. 40.Which of these is a good logo idea? (a) a blurry photo (b) copied from a big brand (c) easy to draw by hand (d) tiny unreadable text

Answer key

  1. your own drawing
  2. people recognise you
  3. False
  4. True
  5. a simple lemon shape
  6. it is someone else’s
  7. False
  8. True
  9. a good logo idea
  10. True
  11. True
  12. “Stuff and More Stuff”
  13. “Paper Petals Cards”
  14. a good business name
  15. a poor logo idea
  16. a good business name
  17. “Things”
  18. a poor business name
  19. False
  20. “Sunny Sips”
  21. how people know you
  22. a poor logo idea
  23. True
  24. “Bright Bookmarks”
  25. “Shop”
  26. “The Losers’ Stall”
  27. a good logo idea
  28. a poor logo idea
  29. True
  30. short and easy to say
  31. twenty colours
  32. True
  33. False
  34. “Paper Petals Cards”
  35. False
  36. False
  37. “Maths Buddies”
  38. “Zzkkq Bites”
  39. “Green Thumb Saplings”
  40. easy to draw by hand

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