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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 464 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  2. 2.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  3. 3.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Sunny Sips” (c) “Chai Corner” (d) “Bright Bookmarks”
  4. 4.Which of these is a poor logo idea? (a) tiny unreadable text (b) your own drawing (c) a simple lemon shape (d) clear at a small size
  5. 5.True or false: “Zzkkq Bites” is a good business name. (a) False (b) True
  6. 6.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Bright Bookmarks” (c) “Things” (d) “Maths Buddies”
  7. 7.Which of these is a poor business name? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Qxzrt Plvv”
  8. 8.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  9. 9.True or false: “twenty colours” is a poor logo idea. (a) True (b) False
  10. 10.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  11. 11.Which of these is a good business name? (a) “Chai Corner” (b) “Qxzrt Plvv” (c) “The Losers’ Stall” (d) “Things”
  12. 12.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Things” (c) “Sunny Sips” (d) “Bright Bookmarks”
  13. 13.Which of these is a poor business name? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Stuff and More Stuff”
  14. 14.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  15. 15.🎨 Why not copy a famous logo? (a) it is someone else’s (b) copying is smart (c) logos are free (d) it is too easy
  16. 16.Which of these is a poor logo idea? (a) easy to draw by hand (b) clear at a small size (c) a simple lemon shape (d) a blurry photo
  17. 17.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Bright Bookmarks” (c) “The Losers’ Stall” (d) “Maths Buddies”
  18. 18.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  19. 19.🏷️ What is a brand? (a) how people know you (b) your stall table (c) your cash box (d) a type of loan
  20. 20.Which of these is a poor logo idea? (a) clear at a small size (b) two or three colours (c) too many small details (d) easy to draw by hand
  21. 21.Which of these is a good logo idea? (a) too many small details (b) twenty colours (c) tiny unreadable text (d) a simple lemon shape
  22. 22.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  23. 23.True or false: “too many small details” is a poor logo idea. (a) True (b) False
  24. 24.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  25. 25.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  26. 26.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  27. 27.Which of these is a good logo idea? (a) two or three colours (b) twenty colours (c) copied from a big brand (d) too many small details
  28. 28.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Shop” (c) “The Losers’ Stall” (d) “Bright Bookmarks”
  29. 29.Which of these is a poor logo idea? (a) two or three colours (b) twenty colours (c) your own drawing (d) clear at a small size
  30. 30.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Bright Bookmarks” (c) “Things” (d) “The Losers’ Stall”
  31. 31.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Things” (d) “Shop”
  32. 32.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  33. 33.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  34. 34.Which of these is a poor logo idea? (a) clear at a small size (b) copied from a big brand (c) two or three colours (d) easy to draw by hand
  35. 35.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  36. 36.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “The Losers’ Stall” (c) “Maths Buddies” (d) “Paper Petals Cards”
  37. 37.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  38. 38.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Bright Bookmarks” (c) “Shop” (d) “Chai Corner”
  39. 39.Which of these is a poor business name? (a) “Sunny Sips” (b) “Zzkkq Bites” (c) “Maths Buddies” (d) “Chai Corner”
  40. 40.Which of these is a good business name? (a) “Things” (b) “Qxzrt Plvv” (c) “Shop” (d) “Paper Petals Cards”

Answer key

  1. False
  2. a poor business name
  3. “Qxzrt Plvv”
  4. tiny unreadable text
  5. False
  6. “Things”
  7. “Qxzrt Plvv”
  8. True
  9. True
  10. a good logo idea
  11. “Chai Corner”
  12. “Things”
  13. “Stuff and More Stuff”
  14. True
  15. it is someone else’s
  16. a blurry photo
  17. “The Losers’ Stall”
  18. False
  19. how people know you
  20. too many small details
  21. a simple lemon shape
  22. a poor logo idea
  23. True
  24. a poor business name
  25. True
  26. True
  27. two or three colours
  28. “Bright Bookmarks”
  29. twenty colours
  30. “Bright Bookmarks”
  31. “Green Thumb Saplings”
  32. False
  33. a poor business name
  34. copied from a big brand
  35. True
  36. “The Losers’ Stall”
  37. a good logo idea
  38. “Shop”
  39. “Zzkkq Bites”
  40. “Paper Petals Cards”

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