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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 473 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Shop” (c) “Paper Petals Cards” (d) “Sunny Sips”
  2. 2.Which of these is a good logo idea? (a) too many small details (b) clear at a small size (c) twenty colours (d) a blurry photo
  3. 3.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  4. 4.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  5. 5.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  6. 6.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  7. 7.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  8. 8.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Maths Buddies”
  9. 9.Which of these is a poor logo idea? (a) copied from a big brand (b) your own drawing (c) a simple lemon shape (d) two or three colours
  10. 10.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  11. 11.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  12. 12.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  13. 13.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  14. 14.✍️ A good business name is… (a) short and easy to say (b) rude (c) impossible to spell (d) very long
  15. 15.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) to confuse buyers (d) no reason
  16. 16.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  17. 17.🏷️ What is a brand? (a) how people know you (b) your cash box (c) a type of loan (d) your stall table
  18. 18.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  19. 19.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Things” (c) “The Losers’ Stall” (d) “Maths Buddies”
  20. 20.Which of these is a good logo idea? (a) copied from a big brand (b) twenty colours (c) a simple lemon shape (d) tiny unreadable text
  21. 21.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is too easy (d) it is someone else’s
  22. 22.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  23. 23.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Shop”
  24. 24.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  25. 25.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  26. 26.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Chai Corner” (d) “Things”
  27. 27.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  28. 28.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  29. 29.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Shop” (d) “Qxzrt Plvv”
  30. 30.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  31. 31.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  32. 32.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  33. 33.Which of these is a good logo idea? (a) copied from a big brand (b) twenty colours (c) a blurry photo (d) easy to draw by hand
  34. 34.Which of these is a good logo idea? (a) twenty colours (b) a blurry photo (c) too many small details (d) your own drawing
  35. 35.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Paper Petals Cards” (d) “The Losers’ Stall”
  36. 36.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  37. 37.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Sunny Sips” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  38. 38.Which of these is a poor business name? (a) “Maths Buddies” (b) “Qxzrt Plvv” (c) “Green Thumb Saplings” (d) “Sunny Sips”
  39. 39.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  40. 40.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name

Answer key

  1. “Shop”
  2. clear at a small size
  3. False
  4. False
  5. a poor business name
  6. a poor logo idea
  7. False
  8. “The Losers’ Stall”
  9. copied from a big brand
  10. a good business name
  11. True
  12. True
  13. a good logo idea
  14. short and easy to say
  15. people recognise you
  16. True
  17. how people know you
  18. a good logo idea
  19. “Maths Buddies”
  20. a simple lemon shape
  21. it is someone else’s
  22. a good logo idea
  23. “Shop”
  24. False
  25. True
  26. “Chai Corner”
  27. a poor business name
  28. a good business name
  29. “Bright Bookmarks”
  30. True
  31. False
  32. a good business name
  33. easy to draw by hand
  34. your own drawing
  35. “The Losers’ Stall”
  36. a poor logo idea
  37. “Qxzrt Plvv”
  38. “Qxzrt Plvv”
  39. True
  40. a poor business name

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