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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 476 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  2. 2.Which of these is a poor logo idea? (a) tiny unreadable text (b) two or three colours (c) a simple lemon shape (d) your own drawing
  3. 3.Which of these is a poor business name? (a) “Chai Corner” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “Green Thumb Saplings”
  4. 4.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  5. 5.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  6. 6.Which of these is a good logo idea? (a) copied from a big brand (b) tiny unreadable text (c) two or three colours (d) a blurry photo
  7. 7.Which of these is a poor logo idea? (a) too many small details (b) your own drawing (c) two or three colours (d) a simple lemon shape
  8. 8.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Sunny Sips” (c) “Maths Buddies” (d) “Paper Petals Cards”
  9. 9.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Green Thumb Saplings” (c) “The Losers’ Stall” (d) “Sunny Sips”
  10. 10.Which of these is a good logo idea? (a) twenty colours (b) easy to draw by hand (c) copied from a big brand (d) a blurry photo
  11. 11.Which of these is a good logo idea? (a) clear at a small size (b) too many small details (c) tiny unreadable text (d) a blurry photo
  12. 12.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Things”
  13. 13.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Shop” (d) “Maths Buddies”
  14. 14.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  15. 15.Which of these is a good logo idea? (a) a simple lemon shape (b) too many small details (c) twenty colours (d) a blurry photo
  16. 16.Which of these is a good business name? (a) “Paper Petals Cards” (b) “Things” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  17. 17.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  18. 18.🎨 Why not copy a famous logo? (a) logos are free (b) it is someone else’s (c) copying is smart (d) it is too easy
  19. 19.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  20. 20.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  21. 21.Which of these is a poor business name? (a) “Maths Buddies” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Qxzrt Plvv”
  22. 22.🏷️ What is a brand? (a) a type of loan (b) your cash box (c) your stall table (d) how people know you
  23. 23.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  24. 24.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  25. 25.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “The Losers’ Stall” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  26. 26.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Stuff and More Stuff” (c) “Green Thumb Saplings” (d) “Qxzrt Plvv”
  27. 27.🔍 Which is the odd one out? (a) “Shop” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Chai Corner”
  28. 28.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  29. 29.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  30. 30.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) no reason (c) it costs more (d) people recognise you
  31. 31.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “Sunny Sips”
  32. 32.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  33. 33.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Qxzrt Plvv” (c) “Shop” (d) “Stuff and More Stuff”
  34. 34.Which of these is a good business name? (a) “Bright Bookmarks” (b) “Things” (c) “Stuff and More Stuff” (d) “The Losers’ Stall”
  35. 35.✍️ A good business name is… (a) rude (b) very long (c) short and easy to say (d) impossible to spell
  36. 36.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Chai Corner”
  37. 37.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  38. 38.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  39. 39.Which of these is a good business name? (a) “Chai Corner” (b) “The Losers’ Stall” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  40. 40.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Maths Buddies” (d) “Things”

Answer key

  1. False
  2. tiny unreadable text
  3. “Zzkkq Bites”
  4. False
  5. a poor logo idea
  6. two or three colours
  7. too many small details
  8. “Stuff and More Stuff”
  9. “The Losers’ Stall”
  10. easy to draw by hand
  11. clear at a small size
  12. “Green Thumb Saplings”
  13. “Shop”
  14. a poor business name
  15. a simple lemon shape
  16. “Paper Petals Cards”
  17. a poor logo idea
  18. it is someone else’s
  19. True
  20. False
  21. “Qxzrt Plvv”
  22. how people know you
  23. a good business name
  24. True
  25. “The Losers’ Stall”
  26. “Green Thumb Saplings”
  27. “Shop”
  28. a poor logo idea
  29. a poor business name
  30. people recognise you
  31. “Qxzrt Plvv”
  32. a good logo idea
  33. “Paper Petals Cards”
  34. “Bright Bookmarks”
  35. short and easy to say
  36. “Chai Corner”
  37. True
  38. False
  39. “Chai Corner”
  40. “Maths Buddies”

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