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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 51 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “copied from a big brand” is a poor logo idea. (a) True (b) False
  2. 2.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  3. 3.Which of these is a poor business name? (a) “Maths Buddies” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  4. 4.Which of these is a poor logo idea? (a) easy to draw by hand (b) copied from a big brand (c) a simple lemon shape (d) two or three colours
  5. 5.True or false: “Things” is a poor business name. (a) True (b) False
  6. 6.🏷️ What is a brand? (a) a type of loan (b) how people know you (c) your stall table (d) your cash box
  7. 7.✍️ A good business name is… (a) very long (b) impossible to spell (c) rude (d) short and easy to say
  8. 8.🔁 Why use the same colours on posters and the stall? (a) no reason (b) to confuse buyers (c) it costs more (d) people recognise you
  9. 9.Which of these is a poor logo idea? (a) clear at a small size (b) tiny unreadable text (c) your own drawing (d) a simple lemon shape
  10. 10.🎨 Why not copy a famous logo? (a) logos are free (b) it is too easy (c) it is someone else’s (d) copying is smart
  11. 11.True or false: “a blurry photo” is a poor logo idea. (a) True (b) False
  12. 12.Which of these is a good business name? (a) “Shop” (b) “Things” (c) “Qxzrt Plvv” (d) “Maths Buddies”
  13. 13.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  14. 14.True or false: “Zzkkq Bites” is a good business name. (a) False (b) True
  15. 15.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  16. 16.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  17. 17.Which of these is a good logo idea? (a) a simple lemon shape (b) tiny unreadable text (c) twenty colours (d) copied from a big brand
  18. 18.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  19. 19.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  20. 20.True or false: “Shop” is a poor business name. (a) False (b) True
  21. 21.🔍 Which is the odd one out? (a) “Things” (b) “Shop” (c) “Bright Bookmarks” (d) “Zzkkq Bites”
  22. 22.Which of these is a poor business name? (a) “Chai Corner” (b) “Stuff and More Stuff” (c) “Green Thumb Saplings” (d) “Bright Bookmarks”
  23. 23.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Shop” (d) “Chai Corner”
  24. 24.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  25. 25.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  26. 26.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  27. 27.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “Things” (d) “Green Thumb Saplings”
  28. 28.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  29. 29.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Shop” (c) “Maths Buddies” (d) “Chai Corner”
  30. 30.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Qxzrt Plvv” (d) “Green Thumb Saplings”
  31. 31.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False
  32. 32.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Zzkkq Bites” (c) “The Losers’ Stall” (d) “Maths Buddies”
  33. 33.Which of these is a poor logo idea? (a) clear at a small size (b) easy to draw by hand (c) a simple lemon shape (d) twenty colours
  34. 34.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “The Losers’ Stall” (c) “Green Thumb Saplings” (d) “Maths Buddies”
  35. 35.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “Zzkkq Bites”
  36. 36.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  37. 37.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) your own drawing (d) tiny unreadable text
  38. 38.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  39. 39.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  40. 40.Which of these is a poor business name? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Maths Buddies” (d) “Things”

Answer key

  1. True
  2. a poor logo idea
  3. “Zzkkq Bites”
  4. copied from a big brand
  5. True
  6. how people know you
  7. short and easy to say
  8. people recognise you
  9. tiny unreadable text
  10. it is someone else’s
  11. True
  12. “Maths Buddies”
  13. a good business name
  14. False
  15. a poor logo idea
  16. a good logo idea
  17. a simple lemon shape
  18. “Qxzrt Plvv”
  19. True
  20. True
  21. “Bright Bookmarks”
  22. “Stuff and More Stuff”
  23. “Shop”
  24. False
  25. True
  26. a good logo idea
  27. “Things”
  28. False
  29. “Shop”
  30. “Qxzrt Plvv”
  31. True
  32. “Maths Buddies”
  33. twenty colours
  34. “The Losers’ Stall”
  35. “Zzkkq Bites”
  36. True
  37. your own drawing
  38. a good business name
  39. False
  40. “Things”

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