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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 52 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a good logo idea? (a) tiny unreadable text (b) copied from a big brand (c) a simple lemon shape (d) a blurry photo
  2. 2.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  3. 3.Which of these is a good business name? (a) “Things” (b) “The Losers’ Stall” (c) “Stuff and More Stuff” (d) “Maths Buddies”
  4. 4.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  5. 5.Which of these is a poor logo idea? (a) easy to draw by hand (b) two or three colours (c) your own drawing (d) too many small details
  6. 6.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Sunny Sips” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  7. 7.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  8. 8.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  9. 9.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  10. 10.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Shop”
  11. 11.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  12. 12.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Stuff and More Stuff”
  13. 13.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “Chai Corner”
  14. 14.🔁 Why use the same colours on posters and the stall? (a) no reason (b) to confuse buyers (c) it costs more (d) people recognise you
  15. 15.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  16. 16.✍️ A good business name is… (a) impossible to spell (b) rude (c) short and easy to say (d) very long
  17. 17.Which of these is a poor business name? (a) “Maths Buddies” (b) “Chai Corner” (c) “Sunny Sips” (d) “Things”
  18. 18.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  19. 19.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  20. 20.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  21. 21.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  22. 22.True or false: “Qxzrt Plvv” is a poor business name. (a) True (b) False
  23. 23.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  24. 24.🎨 Why not copy a famous logo? (a) logos are free (b) it is too easy (c) it is someone else’s (d) copying is smart
  25. 25.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  26. 26.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Shop” (c) “Maths Buddies” (d) “Paper Petals Cards”
  27. 27.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Green Thumb Saplings” (c) “Zzkkq Bites” (d) “Things”
  28. 28.True or false: “Things” is a good business name. (a) True (b) False
  29. 29.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  30. 30.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  31. 31.True or false: “Shop” is a good business name. (a) False (b) True
  32. 32.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Maths Buddies” (c) “Chai Corner” (d) “Green Thumb Saplings”
  33. 33.True or false: “too many small details” is a good logo idea. (a) True (b) False
  34. 34.True or false: “too many small details” is a poor logo idea. (a) True (b) False
  35. 35.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “Shop”
  36. 36.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Things” (c) “Sunny Sips” (d) “The Losers’ Stall”
  37. 37.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “Qxzrt Plvv”
  38. 38.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  39. 39.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  40. 40.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True

Answer key

  1. a simple lemon shape
  2. a poor business name
  3. “Maths Buddies”
  4. False
  5. too many small details
  6. “Qxzrt Plvv”
  7. a poor business name
  8. False
  9. True
  10. “Shop”
  11. False
  12. “Bright Bookmarks”
  13. “Stuff and More Stuff”
  14. people recognise you
  15. a poor business name
  16. short and easy to say
  17. “Things”
  18. False
  19. a poor business name
  20. a good business name
  21. False
  22. True
  23. True
  24. it is someone else’s
  25. False
  26. “Shop”
  27. “Green Thumb Saplings”
  28. False
  29. a poor logo idea
  30. True
  31. False
  32. “The Losers’ Stall”
  33. False
  34. True
  35. “Paper Petals Cards”
  36. “Sunny Sips”
  37. “Sunny Sips”
  38. False
  39. True
  40. True

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